Casablanca

Casablanca Market Overview

Grips Intelligence in-store data tracked across Lowe's and Home Depot for the period of January 1, 2026 through September 30, 2026 shows Casablanca — a brand under Hunter Fan Company, itself part of Griffon Corporation (NYSE: GFF) — splitting its revenue almost evenly between the two retailers, with Lowe's at 50.9% and Home Depot at 48.6%. That near-perfect balance is unusual and signals that neither account currently functions as a clear lead channel, leaving the brand equally exposed to shifts at either door. Momentum has weakened materially over the measured window, with revenue down 46.2% overall and a 32.6% month-over-month decline in the most recent period. Pricing has also softened, as the average selling price slipped 14.8% to $257.38, below the $274.53 year-to-date average product price. The combination of falling revenue and declining average price suggests discounting has not been sufficient to offset volume losses across either retail partner.