GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Bel Air Lighting generated the vast majority of its revenue through Home Depot, which accounted for 96.6% of total revenue share, with Menards making up the remaining 3.4%. The brand experienced strong momentum during this period, with revenue growing 32.2% overall from March to May 2026. Average product pricing also saw a notable upward trend, increasing 23.1% over the same timeframe to reach approximately $56.74. Interestingly, Bel Air Lighting's product pricing strategy differs significantly by retailer, with top-selling items at Home Depot averaging under $70, while its Menards assortment skews toward premium offerings with prices ranging well above $100. This pricing divergence suggests the brand is leveraging distinct positioning strategies across its two key retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 32% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 23% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bel Air Lighting on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Bel Air Lighting.
BY REVIEW COUNT
Across 37K ratings on 2 retailers, Bel Air Lighting averages 4.4★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.4
/ 5
From 37K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.