Grips Intelligence in-store data tracking Bel Air Lighting across Home Depot and Menards from January 1 to September 30, 2026 shows revenue growing 31.9% over the measured period, despite a slight 2.0% month-over-month dip in the most recent month. Home Depot dominates the brand's retail footprint with 94.8% of year-to-date revenue, leaving Menards a comparatively modest 5.2% share. Pricing has trended upward as well, with the average price climbing 14.2% to $67.85, including a 10.6% month-over-month increase. The year-to-date average product price of $63.56 sits well below the brand's top-selling Menards items, which range from roughly $205 to $890, pointing to a meaningfully different assortment mix between the two retailers. Together, these figures suggest Bel Air Lighting — a privately held, Valencia, California-based company — is expanding revenue while shifting toward higher price points.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 34% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 16% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Bel Air Lighting on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Bel Air Lighting.
BY REVENUE
Bel Air Lighting sells 94% online and 6% offline. Online runs through 1 channel; offline through 1.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 48K ratings on 2 channels, Bel Air Lighting averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 48K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$50.34
Price
$134K
Revenue
$50.09
Price
$132K
Revenue
$219.99
Price
$114K
Revenue
$44.14
Price
$43K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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