GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Home Depot, and Lowe's, Brut Worm Farms maintained a nearly even split between its two largest channels, with this family-owned brand that is proudly made in the USA capturing 41.2% revenue share on Amazon and 40.2% on homedepot.com, while lowes.com trailed at 18.7%. Over the second quarter tracking period, revenue declined 25.9%, including a 14.6% month-over-month drop, signaling notable softening in performance. The brand's average product price settled at $41.45, though pricing decreased 9.2% overall despite an 11.1% month-over-month uptick to $34.59 at one point. This combination of falling revenue and compressing prices suggests the brand faced meaningful headwinds across its retail footprint during the first half of 2026. Taken together, the near-parity between Amazon and Home Depot underscores a diversified but currently contracting channel mix for the company.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 26% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Brut Worm Farms on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Brut Worm Farms.
BY REVIEW COUNT
Across 89K ratings on 3 channels, Brut Worm Farms averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 89K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$66.65
Price
$137K
Revenue
$83.32
Price
$36K
Revenue
$293.60
Price
$27K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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