GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Amazon, Lowes.com, and HomeDepot.com, Brondell holds an average product price of $103.34, though pricing has seen a 3.2% decline over the tracked period. Amazon dominates as Brondell's primary sales channel, commanding an overwhelming 84.4% share of the brand's online revenue, with Lowes.com and HomeDepot.com capturing 8.9% and 6.5% respectively. Notably, Brondell experienced a significant 30.1% revenue decline during the observed period, signaling potential seasonal softness or shifting consumer demand. The brand's heavy reliance on a single retailer for the vast majority of its revenue presents both a concentration risk and an opportunity for diversification across home improvement channels. These trends suggest that Brondell's digital shelf strategy and retail distribution mix will be critical areas to monitor in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 30% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Brondell on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Brondell.
