GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon, Lowes.com, and HomeDepot.com from January to February 2026, Best Choice Products generated the majority of its revenue through Amazon, which accounted for 73.4% of total revenue share, followed by Lowes.com at 14.2% and HomeDepot.com at 12.4%. The brand's average product price during this period stood at $109.47, reflecting a modest 1.3% overall decrease in average pricing. Notably, Best Choice Products experienced a significant revenue decline of 58.9% over the tracked period, suggesting considerable seasonal softening likely tied to the post-holiday demand drop. The brand maintains a diversified presence across major home improvement retailers beyond Amazon, with Lowes.com and HomeDepot.com combining for over 26% of its revenue share. These insights, powered by Grips Intelligence, highlight both the brand's heavy reliance on Amazon as its primary sales channel and the challenges of sustaining momentum in the early months of the year.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 59% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Best Choice Products on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Best Choice Products.
BY REVENUE
$139.99
Price
$1.53M
Revenue
$180.67
Price
$838K
Revenue
$57.13
Price
$819K
Revenue
$119.99
Price
$741K
Revenue
TO BEST CHOICE PRODUCTS
