GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Home Depot and Lowe's, Baxton Studio — a brand of privately held Wholesale Interiors, Inc. — commands an average product price of $274.65. Distribution is heavily concentrated, with homedepot.com accounting for 96.8% of year-to-date revenue while lowes.com contributes the remaining 3.2%. Over the June through August timeseries window, revenue slipped 3.8% overall, though the most recent month edged up 0.2% versus the prior period, hinting at stabilization. Pricing followed a similar pattern, closing the period at $282.40 on average after a 4.1% month-over-month decline, yet still 0.3% above where it started. That combination of a near-single-channel revenue base and modest pricing gains suggests the brand's offline momentum remains tightly tied to a single retail partner's performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Baxton Studio on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Baxton Studio.
BY REVIEW COUNT
Across 79K ratings on 2 channels, Baxton Studio averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 79K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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