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Dec 2025
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Home/Insights/Retailers/xomarshmallow.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for xomarshmallow.comxomarshmallow.com

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64.9K
Revenue
Dec 25
28.6K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Xomarshmallow.com is an e-commerce website that offers a variety of handcrafted marshmallows and confectionery products. Their assortment includes flavored marshmallows, stuffed marshmallows, marshmallow sauces, and other confections. The website provides a convenient platform for customers to purchase these sweet treats online.

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xomarshmallow.com Annual Revenue and Growth

xomarshmallow.com's annual sales on its online store amounted to $1.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
xomarshmallow.com revenue by year

xomarshmallow.com's monthly revenueOVER TIME
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Over the past three months, xomarshmallow.com revenue has experienced growth of 26%, compared to the preceding three months.

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xomarshmallow.com revenue growth for last six months
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Top products on xomarshmallow.comby revenue

#1 Coconut Cake Marshmallow BonBombe™ (set of 2)
$14.4
Price
$35.4K
Revenue
#2 Limited Edition: Strawberry Cheesecake Marshmallows (set of 12)
$11.7
Price
$24.5K
Revenue
#3 Pistachio Marshmallows (set of 12)
$12
Price
$23.5K
Revenue
#4 Best Sellers Marshmallow Variety Pack
$20.6
Price
Revenue
#5 PREORDER 2025 Holiday Marshmallow Advent Calendar - Year 7
$66.7
Price
Revenue
#6 The Ultimate OMG Bundle
$61.5
Price
Revenue
#7 Butterscotch Brown Butter OMG (Ooey Marshmallow Goodness) - Limited Edition Flavor
$11.4
Price
Revenue
#8 Marshmallow Turtles (set of 2)
$14
Price
Revenue
#9 S'mores Marshmallows (set of 12)
$11.4
Price
Revenue
#10 Onward Checkout+
$2.4
Price
Revenue
#1 Coconut Cake Marshmallow BonBombe™ (set of 2)
$14.4
Price
$35.4K
Revenue
#2 Limited Edition: Strawberry Cheesecake Marshmallows (set of 12)
$11.7
Price
$24.5K
Revenue
#3 Pistachio Marshmallows (set of 12)
$12
Price
$23.5K
Revenue
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OVERVIEW
In December 2025, xomarshmallow.com achieved $64,897 in online sales, surpassing the food_and_drink median of $55,097, with a conversion rate between 3.50-4.00%, slightly below the high benchmark of 5.19%. The average order value (AOV) ranged from $50 to $75, under the industry high of $316. With 28,624 sessions, xomarshmallow.com exceeded the median sessions of 19,299, but remains far behind the industry leader, nespresso.com, which recorded an impressive 22,366,865 sessions. Overall, xomarshmallow.com shows solid performance within its sector, capitalizing on its online presence.
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xomarshmallow.com competitors

In December 2025, xomarshmallow.com had a revenue of $64,897 from 1,109 transactions with 28,624 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 3.50-4.00%. Compared to its competitors, xomarshmallow.com falls slightly behind wondermade.com in revenue ($75,285) but surpasses it in transactions and sessions. squishmarshmallows.com trails behind in revenue ($7,225) and sessions, while northmallow.com lags in revenue ($17,793) and transactions. hammondscandies.com leads with the highest revenue ($452,269) and sessions, with a comparable AOV to xomarshmallow.com. sugarandscribe.com is on par with xomarshmallow.com in terms of revenue and conversion rate. Overall, xomarshmallow.com holds its own in the competitive marshmallow market, showcasing steady growth and solid performance metrics.

wondermade.com screenshot
#1 wondermade.com
75.3K
Revenue
10.4K
Sessions
6.5-7.0%
Conv. rate
$100-125
AOV
squishmarshmallows.com screenshot
#2 squishmarshmallows.com
7.2K
Revenue
3.4K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
northmallow.com screenshot
#3 northmallow.com
17.8K
Revenue
3.1K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
hammondscandies.com screenshot
#4 hammondscandies.com
452.3K
Revenue
97.6K
Sessions
7.5-8.0%
Conv. rate
$50-75
AOV
sugarandscribe.com screenshot
#5 sugarandscribe.com
11.1K
Revenue
6.9K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
xomarshmallow.com vs top market performers
xomarshmallow.com
top retailers
conversion rate vs average order value for xomarshmallow.com and its competitors
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Revenue share by device at xomarshmallow.com

In December large majority of sales on xomarshmallow.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In December large majority of sales on xomarshmallow.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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xomarshmallow.com channels

Identify top traffic channels that drive growth for xomarshmallow.comand discover how performance of traffic channels has changed over time.

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xomarshmallow.com Google Ads spend

Evaluate xomarshmallow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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xomarshmallow.com devices

Review xomarshmallow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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xomarshmallow.com top markets

Explore xomarshmallow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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xomarshmallow.com country & global rank

Assess the ranking of xomarshmallow.com among other retailers within its primary country and worldwide.

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