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Sep 2025
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Home/Insights/Retailers/xomarshmallow.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for xomarshmallow.comxomarshmallow.com

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68.6K
Revenue
Sep 25
28.5K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Xomarshmallow.com is an e-commerce website that offers a variety of handcrafted marshmallows and confectionery products. Their assortment includes flavored marshmallows, stuffed marshmallows, marshmallow sauces, and other confections. The website provides a convenient platform for customers to purchase these sweet treats online.

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xomarshmallow.com Annual Revenue and Growth

xomarshmallow.com's annual sales on its online store amounted to $1.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
xomarshmallow.com revenue by year

xomarshmallow.com's monthly revenueOVER TIME
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Over the past three months, xomarshmallow.com revenue has experienced decline of 5.4%, compared to the preceding three months.

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xomarshmallow.com revenue decline for last six months
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Top products on xomarshmallow.comby revenue

#1 Funfetti Marshmallows (set of 12)
$20.9
Price
$67.8K
Revenue
#2 Birthday Wishes Variety Pack Gift Box
$15.2
Price
$34.3K
Revenue
#3 Coconut Cake Marshmallow BonBombe™ (set of 2)
$14
Price
$21.7K
Revenue
#4 Best Sellers Marshmallow Variety Pack
$19.8
Price
Revenue
#5 The Ultimate OMG Bundle
$59
Price
Revenue
#6 Limited Edition: Strawberry Cheesecake Marshmallows (set of 12)
$11.1
Price
Revenue
#7 The Cozy Flavors Bundle
$27.2
Price
Revenue
#8 Marshmallow Turtles (set of 2)
$13.2
Price
Revenue
#9 Banana Puddin' OMG (Ooey Marshmallow Goodness)
$10.6
Price
Revenue
#10 Pistachio Marshmallows (set of 12)
$11.6
Price
Revenue
#1 Funfetti Marshmallows (set of 12)
$20.9
Price
$67.8K
Revenue
#2 Birthday Wishes Variety Pack Gift Box
$15.2
Price
$34.3K
Revenue
#3 Coconut Cake Marshmallow BonBombe™ (set of 2)
$14
Price
$21.7K
Revenue
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OVERVIEW
In September 2025, xomarshmallow.com generated $68,613 in online sales, outperforming the food_and_drink industry median of $50,437, while achieving a conversion rate of 3.50-4.00%, slightly below the industry high of 4.99%. The average order value (AOV) ranged between $50 and $75, modestly aligning with the lower end of the sector's AOV, and total sessions reached 28,485, significantly higher than the industry median of 16,302 but dwarfed by nespresso.com’s 15,599,588 sessions, illustrating xomarshmallow's competitive presence in the online food and drink market.
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xomarshmallow.com competitors

In September 2025, xomarshmallow.com outperformed most of its competitors in terms of revenue, with $68,613 in comparison to wondermade.com's $19,096, squishmarshmallows.com's $2,165, northmallow.com's $10,309, hammondscandies.com's $88,440, and sugarandscribe.com's $6,128. xomarshmallow.com also had the highest number of transactions at 1,095, surpassing wondermade.com's 171, squishmarshmallows.com's 62, northmallow.com's 102, hammondscandies.com's 1,277, and sugarandscribe.com's 144. Additionally, xomarshmallow.com had a substantial number of sessions at 28,485, exceeding wondermade.com's 3,482, squishmarshmallows.com's 1,421, northmallow.com's 2,320, hammondscandies.com's 39,289, and sugarandscribe.com's 3,897. With an AOV range of $50-75 and a conversion rate of 3.50-4.00%, xomarshmallow.com maintained a strong competitive edge over its counterparts.

wondermade.com screenshot
#1 wondermade.com
19.1K
Revenue
3.5K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
squishmarshmallows.com screenshot
#2 squishmarshmallows.com
2.2K
Revenue
1.4K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
northmallow.com screenshot
#3 northmallow.com
10.3K
Revenue
2.3K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
hammondscandies.com screenshot
#4 hammondscandies.com
88.4K
Revenue
39.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
sugarandscribe.com screenshot
#5 sugarandscribe.com
6.1K
Revenue
3.9K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
xomarshmallow.com vs top market performers
xomarshmallow.com
top retailers
conversion rate vs average order value for xomarshmallow.com and its competitors
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Revenue share by device at xomarshmallow.com

In September large majority of sales on xomarshmallow.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In September large majority of sales on xomarshmallow.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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xomarshmallow.com channels

Identify top traffic channels that drive growth for xomarshmallow.comand discover how performance of traffic channels has changed over time.

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xomarshmallow.com Google Ads spend

Evaluate xomarshmallow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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xomarshmallow.com devices

Review xomarshmallow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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xomarshmallow.com top markets

Explore xomarshmallow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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xomarshmallow.com country & global rank

Assess the ranking of xomarshmallow.com among other retailers within its primary country and worldwide.

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