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Dec 2025
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Home/Insights/Retailers/wintercraft.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for wintercraft.comwintercraft.com

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10K
Revenue
Dec 25
5.8K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOLIDAYS AND SEASONAL EVENTS

Wintercraft.com offers a wide range of winter-themed craft supplies and DIY project ideas. With a user-friendly interface, the website showcases various items including ice lantern molds, paper ornaments, and ice chandeliers. It also provides tutorials and offers inspiration for individuals looking to create winter decorations and luminaries.

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wintercraft.com Annual Revenue and Growth

wintercraft.com's annual sales on its online store amounted to $58K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$58K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wintercraft.com revenue by year

wintercraft.com's monthly revenueOVER TIME
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Over the past three months, wintercraft.com revenue has experienced growth of 143%, compared to the preceding three months.

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wintercraft.com revenue growth for last six months
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OVERVIEW
In December 2025, wintercraft.com generated $10,012 in online sales, falling short of the community average of $17,616, with a conversion rate of 2.00-2.50%, slightly below the high benchmark of 2.57%. The site's average order value (AOV) ranged from $50 to $75, underperforming compared to the high AOV of $245 in the industry. With 5,807 sessions, wintercraft.com lagged behind the median of 10,065 sessions, and far from the leading store, dharmann.com, which recorded 93,173 sessions and $157,222 in revenue, indicating potential areas for growth in traffic and sales.
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wintercraft.com competitors

In December 2025, wintercraft.com outperformed its competitor booyahclean.com in terms of revenue, with wintercraft.com generating $10,012 compared to booyahclean.com's $3,072. wintercraft.com also had more transactions at 145, as opposed to booyahclean.com's 33. However, booyahclean.com had a higher average order value (AOV) range of $75-$100, compared to wintercraft.com's AOV range of $50-$75. In terms of conversion rates, wintercraft.com had a range of 2.00%-2.50%, while booyahclean.com had a slightly lower range of 1.50%-2.00%. Despite booyahclean.com's higher AOV range, wintercraft.com performed better in revenue and transactions, indicating stronger overall sales performance in the winter-themed crafting market.

booyahclean.com screenshot
#1 booyahclean.com
3.1K
Revenue
2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
wintercraft.com vs top market performers
wintercraft.com
top retailers
conversion rate vs average order value for wintercraft.com and its competitors
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wintercraft.com channels

Identify top traffic channels that drive growth for wintercraft.comand discover how performance of traffic channels has changed over time.

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wintercraft.com Google Ads spend

Evaluate wintercraft.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wintercraft.com devices

Review wintercraft.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wintercraft.com top markets

Explore wintercraft.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wintercraft.com country & global rank

Assess the ranking of wintercraft.com among other retailers within its primary country and worldwide.

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