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Sep 2025
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Home/Insights/Retailers/wigglywigglers.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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58.8K
Revenue
Sep 25
25.8K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Wigglywigglers.co.uk is an online website that offers a wide range of products for gardening and wildlife enthusiasts. They sell various items including composting products, bird feeders, beekeeping supplies, hedgehog houses, and garden tools. The platform also provides useful information and advice for sustainable practices and wildlife conservation.

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wigglywigglers.co.uk Annual Revenue and Growth

wigglywigglers.co.uk's annual sales on its online store amounted to $764.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$764.9K
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
wigglywigglers.co.uk revenue by year

wigglywigglers.co.uk's monthly revenueOVER TIME
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Over the past three months, wigglywigglers.co.uk revenue has experienced decline of 33%, compared to the preceding three months.

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wigglywigglers.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, wigglywigglers.co.uk generated $58,816 in online sales with a conversion rate between 3.00-3.50%, slightly below the industry median of $113,901 and the highest rate of 3.36%. Their average order value (AOV) ranged from $50-75, notably lower than the very high AOV of $677 in the sector. With 25,783 sessions, they fell short of the median of 32,433 and the industry leader, homedepot.com, which boasts an impressive 148,597,767 sessions, highlighting the competitive landscape within the home and garden market.
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wigglywigglers.co.uk competitors

In September 2025, wigglywigglers.co.uk generated a revenue of £58,816 from 881 transactions and 25,783 sessions, with an Average Order Value (AOV) ranging between £50-75 and a conversion rate of 3.00-3.50%. In comparison, Uncle Jim's Worm Farm (unclejimswormfarm.com) outperformed wigglywigglers.co.uk with a revenue of £256,751 from 2,186 transactions and 105,901 sessions. Urban Worm Company (urbanwormcompany.com) also surpassed wigglywigglers.co.uk, generating £282,883 from 987 transactions and 63,968 sessions, with a significantly higher AOV of £275-300. Drip Works (dripworks.com) lagged behind wigglywigglers.co.uk in revenue with £115,997 from 794 transactions and 102,284 sessions, but had a higher AOV of £125-150. In terms of conversion rates, wigglywigglers.co.uk performed better than Urban Worm Company but fell slightly behind Uncle Jim's Worm Farm.

unclejimswormfarm.com screenshot
#1 unclejimswormfarm.com
256.8K
Revenue
105.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
urbanwormcompany.com screenshot
#2 urbanwormcompany.com
282.9K
Revenue
64K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
dripworks.com screenshot
#3 dripworks.com
116K
Revenue
102.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
wigglywigglers.co.uk vs top market performers
wigglywigglers.co.uk
top retailers
conversion rate vs average order value for wigglywigglers.co.uk and its competitors
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Revenue share by device at wigglywigglers.co.uk

In September large majority of sales on wigglywigglers.co.uk, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on wigglywigglers.co.uk, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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wigglywigglers.co.uk channels

Identify top traffic channels that drive growth for wigglywigglers.co.ukand discover how performance of traffic channels has changed over time.

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wigglywigglers.co.uk Google Ads spend

Evaluate wigglywigglers.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wigglywigglers.co.uk devices

Review wigglywigglers.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wigglywigglers.co.uk top markets

Explore wigglywigglers.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wigglywigglers.co.uk country & global rank

Assess the ranking of wigglywigglers.co.uk among other retailers within its primary country and worldwide.

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