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Jan 2026
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Home/Insights/Retailers/villycustom.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for villycustom.comvillycustom.com

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11.5K
Revenue
Jan 26
2.1K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$275-300
AOV
Jan 26
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Villycustom.com offers a variety of customizable bicycles for sale. Customers can choose from a range of bike styles, colors, and accessories to create a personalized ride. Additionally, the website provides detailed product descriptions, images, and specifications to assist potential buyers in making informed purchase decisions.

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villycustom.com Annual Revenue and Growth

villycustom.com's annual sales on its online store amounted to $254.5K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$254.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
villycustom.com revenue by year

villycustom.com's monthly revenueOVER TIME
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Over the past three months, villycustom.com revenue has experienced decline of 11%, compared to the preceding three months.

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villycustom.com revenue decline for last six months
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OVERVIEW
In January 2026, villycustom.com generated $11,501 in online sales with a conversion rate of 1.50-2.00%, below the industry median of 3.0%. The average order value (AOV) ranged from $275 to $300, significantly lower than the high AOV of $556 in the sports category. With 2,137 sessions, Villycustom's traffic lags far behind the median of 31,579 sessions, while industry leader garmin.com boasts a staggering $201,780,487 in revenue. These metrics indicate potential areas for growth in sales and user engagement to better compete within the sports industry.
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villycustom.com competitors

In January 2026, villycustom.com generated a revenue of $11,501 from 40 transactions and 2,137 sessions, with an Average Order Value (AOV) ranging from $275 to $300 and a conversion rate between 1.50% and 2.00%. Comparing this data to its competitors, vivelo.com had a higher revenue of $16,795 but fewer transactions (19) and sessions (1,700), with a higher AOV of $875-$900 and a similar conversion rate. rollbicycles.com had a lower revenue of $7,669 with only 7 transactions and 1,370 sessions, but a much higher AOV of $1025-$1050. firmstrong.com outperformed villycustom.com with a revenue of $28,422 from 74 transactions and 7,066 sessions, offering an AOV of $375-$400 and a similar conversion rate. fanatikbike.com was the top performer in terms of revenue, with $80,328, 249 transactions, and 136,494 sessions, but had a lower AOV and conversion rate compared to villycustom.com.

vivelo.com screenshot
#1 vivelo.com
16.8K
Revenue
1.7K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
rollbicycles.com screenshot
#2 rollbicycles.com
7.7K
Revenue
1.4K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
firmstrong.com screenshot
#3 firmstrong.com
28.4K
Revenue
7.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
fanatikbike.com screenshot
#4 fanatikbike.com
80.3K
Revenue
136.5K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
guardianbikes.com screenshot
#5 guardianbikes.com
2.1M
Revenue
236.4K
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
villycustom.com vs top market performers
villycustom.com
top retailers
conversion rate vs average order value for villycustom.com and its competitors
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Revenue share by device at villycustom.com

In January large majority of sales on villycustom.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In January large majority of sales on villycustom.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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villycustom.com channels

Identify top traffic channels that drive growth for villycustom.comand discover how performance of traffic channels has changed over time.

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villycustom.com Google Ads spend

Evaluate villycustom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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villycustom.com devices

Review villycustom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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villycustom.com top markets

Explore villycustom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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villycustom.com country & global rank

Assess the ranking of villycustom.com among other retailers within its primary country and worldwide.

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