Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for viktos.comviktos.com

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154K
Revenue
83.2K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
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Viktos.com is an online retailer that predominantly offers a wide range of clothing and accessories for outdoor enthusiasts and professionals. Their product inventory includes tactical gear, apparel, footwear, and bags, crafted using durable materials and functional designs. The website enables customers to explore various items tailored to outdoor activities and purchase them conveniently online.

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viktos.com's revenueOVER TIME
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Over the past three months, viktos.com revenue has experienced decline of 28%, compared to the preceding three months.

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viktos.com revenue decline for last six months
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OVERVIEW
In May 2025, viktos.com, an online SPORTS retailer, generated $153,954 in revenue with a conversion rate of 0.50-1.00% and an AOV of $175-200. The store recorded 83,175 sessions, falling below the category median of 38,858. The top performer in the category, gunbroker.com, achieved $308,086,874 in revenue and 13,843,748 sessions. A high conversion rate in the category is 2.49%, while a high AOV is $658 and a low AOV is $114. These metrics provide insights into viktos.com's performance and competitive positioning within the industry.
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viktos.com competitors

In May 2025, viktos.com outperformed its competitors in terms of revenue, with $153,954 compared to s4supplies.com's $38,200, hidinghilda.com's $11,099, notchgear.com's $71,813, and tacticaldistributors.com's $247,022. However, viktos.com had fewer transactions at 825, lower than tacticaldistributors.com's 953 and s4supplies.com's 326, but higher than hidinghilda.com's 57 and notchgear.com's 1,400. In terms of sessions, viktos.com had 83,175, falling between tacticaldistributors.com's 68,252 and notchgear.com's 27,208, but surpassing s4supplies.com's 17,786 and hidinghilda.com's 2,118. viktos.com had an average order value (AOV) range of $175-$200, similar to hidinghilda.com, and higher than s4supplies.com, notchgear.com, and tacticaldistributors.com. The conversion rate for viktos.com ranged from 0.50% to 1.00%, lower than s4supplies.com's 1.50% to 2.00%, hidinghilda.com's 2.50% to 3.00%, notchgear.com's 5.00% to 5.50%, and tacticaldistributors.com's 1.00% to 1.50%.

hidinghilda.com screenshot
#1 hidinghilda.com
11.1K
Revenue
2.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
247K
Revenue
68.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
s4supplies.com screenshot
#3 s4supplies.com
38.2K
Revenue
17.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
notchgear.com screenshot
#4 notchgear.com
71.8K
Revenue
27.2K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
gtmoriginal.com screenshot
#5 gtmoriginal.com
19.6K
Revenue
11.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
viktos.com vs top market performers
viktos.com
top retailers
conversion rate vs average order value for viktos.com and its competitors
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Revenue share by device at viktos.com

In May large majority of sales on viktos.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In May large majority of sales on viktos.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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viktos.com channels

Identify top traffic channels that drive growth for viktos.comand discover how performance of traffic channels has changed over time.

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viktos.com Google Ads spend

Evaluate viktos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viktos.com devices

Review viktos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viktos.com top markets

Explore viktos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viktos.com country & global rank

Assess the ranking of viktos.com among other retailers within its primary country and worldwide.

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