Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for viktos.comviktos.com

Start benchmarking for free
Sign in with GoogleSign up with Google
175.7K
Revenue
Nov 25
149.6K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
Loading...

Viktos.com is an online retailer that predominantly offers a wide range of clothing and accessories for outdoor enthusiasts and professionals. Their product inventory includes tactical gear, apparel, footwear, and bags, crafted using durable materials and functional designs. The website enables customers to explore various items tailored to outdoor activities and purchase them conveniently online.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

viktos.com Annual Revenue and Growth

viktos.com's annual sales on its online store amounted to $4.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.3M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
viktos.com revenue by year

viktos.com's monthly revenueOVER TIME
View real-time data

Over the past three months, viktos.com revenue has experienced growth of 19%, compared to the preceding three months.

View real-time data
viktos.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, viktos.com achieved online sales revenue of $175,721, significantly surpassing the SPORTS median of $102,020, though still distant from the $315,148,670 of the category leader, gunbroker.com; with a conversion rate ranging from 0.50-1.00%, it aligns with the lower end of the industry's spectrum, where high rates reach 2.59%, while their average order value (AOV) stands at $175-200, compared to highs of $634; attracting 149,613 sessions, viktos.com surpasses the median of 38,956 yet remains a fraction of gunbroker.com's staggering 14,084,614 sessions.
Read more

viktos.com competitors

When comparing viktos.com to its competitors in November 2025, viktos.com stands out in terms of revenue with $175,721 and 962 transactions. Its conversion rate falls within the range of 0.50-1.00%, while the average order value (AOV) ranges from $175-200. In contrast, hidinghilda.com has lower revenue of $38,457 with a higher conversion rate of 3.00-3.50% but fewer transactions and sessions. tacticaldistributors.com leads in revenue with $609,526 and has a higher AOV of $250-275, but viktos.com surpasses it in conversion rate. s4supplies.com and notchgear.com have lower revenues compared to viktos.com, with different AOV and conversion rate metrics. Overall, viktos.com holds its own against its competitors in terms of revenue, transactions, and conversion rate, showcasing its competitive strength in the market.

hidinghilda.com screenshot
#1 hidinghilda.com
38.5K
Revenue
6.3K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
609.5K
Revenue
178.5K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
s4supplies.com screenshot
#3 s4supplies.com
28.9K
Revenue
16.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
notchgear.com screenshot
#4 notchgear.com
33.4K
Revenue
12.6K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
gtmoriginal.com screenshot
#5 gtmoriginal.com
7.1K
Revenue
4K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
viktos.com vs top market performers
viktos.com
top retailers
conversion rate vs average order value for viktos.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at viktos.com

In November large majority of sales on viktos.com, 99% was finalized on desktop devices, with 1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on viktos.com, 99% was finalized on desktop devices, with 1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

viktos.com channels

Identify top traffic channels that drive growth for viktos.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

viktos.com Google Ads spend

Evaluate viktos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

viktos.com devices

Review viktos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

viktos.com top markets

Explore viktos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

viktos.com country & global rank

Assess the ranking of viktos.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard