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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for viktos.comviktos.com

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157.3K
Revenue
Oct 25
125.3K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Viktos.com is an online retailer that predominantly offers a wide range of clothing and accessories for outdoor enthusiasts and professionals. Their product inventory includes tactical gear, apparel, footwear, and bags, crafted using durable materials and functional designs. The website enables customers to explore various items tailored to outdoor activities and purchase them conveniently online.

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viktos.com Annual Revenue and Growth

viktos.com's annual sales on its online store amounted to $4.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
viktos.com revenue by year

viktos.com's monthly revenueOVER TIME
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Over the past three months, viktos.com revenue has experienced decline of 18%, compared to the preceding three months.

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viktos.com revenue decline for last six months
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OVERVIEW
In October 2025, viktos.com, a player in the SPORTS industry, generated $157,266 in online sales, surpassing the sector's median of $103,393, yet falling significantly behind the leading competitor, gunbroker.com, with $307,190,709. Its conversion rate ranged between 0.50-1.00%, aligning with the low end of the industry standard, while the average order value (AOV) stood at $175-200, below the sector's high of $652. With 125,288 sessions, viktos.com outperformed the median of 38,088 but was far from gunbroker.com's impressive 13,734,560 sessions, indicating room for growth in customer engagement.
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viktos.com competitors

In October 2025, viktos.com had a revenue of $157,266 with 888 transactions and 125,288 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 0.50-1.00%. In comparison, hidinghilda.com had a lower revenue of $72,234 with 371 transactions and 11,478 sessions, but a higher conversion rate of 3.00-3.50%. tacticaldistributors.com outperformed viktos.com with a revenue of $548,264 from 2,113 transactions and 159,519 sessions, a higher AOV of $250-275, and a comparable conversion rate of 1.00-1.50%. s4supplies.com had the lowest revenue at $29,536, with 257 transactions and 17,181 sessions, but a similar AOV and conversion rate to viktos.com. notchgear.com had a revenue of $42,636 with 899 transactions and 17,554 sessions, the lowest AOV at $25-50, but the highest conversion rate of 5.00-5.50%.

hidinghilda.com screenshot
#1 hidinghilda.com
72.2K
Revenue
11.5K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
548.3K
Revenue
159.5K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
s4supplies.com screenshot
#3 s4supplies.com
29.5K
Revenue
17.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
notchgear.com screenshot
#4 notchgear.com
42.6K
Revenue
17.6K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
gtmoriginal.com screenshot
#5 gtmoriginal.com
16.6K
Revenue
10.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
viktos.com vs top market performers
viktos.com
top retailers
conversion rate vs average order value for viktos.com and its competitors
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Revenue share by device at viktos.com

In October large majority of sales on viktos.com, 99% was finalized on desktop devices, with 1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on viktos.com, 99% was finalized on desktop devices, with 1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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viktos.com channels

Identify top traffic channels that drive growth for viktos.comand discover how performance of traffic channels has changed over time.

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viktos.com Google Ads spend

Evaluate viktos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viktos.com devices

Review viktos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viktos.com top markets

Explore viktos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viktos.com country & global rank

Assess the ranking of viktos.com among other retailers within its primary country and worldwide.

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