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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for viktos.comviktos.com

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149.9K
Revenue
138K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
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Viktos.com is an online retailer that predominantly offers a wide range of clothing and accessories for outdoor enthusiasts and professionals. Their product inventory includes tactical gear, apparel, footwear, and bags, crafted using durable materials and functional designs. The website enables customers to explore various items tailored to outdoor activities and purchase them conveniently online.

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viktos.com's revenueOVER TIME
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Over the past three months, viktos.com revenue has experienced decline of 1.4%, compared to the preceding three months.

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viktos.com revenue decline for last six months
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OVERVIEW
In July 2025, viktos.com, a SPORTS industry website, reported online sales revenue of $149,873, with a conversion rate ranging from 0.50-1.00% and an average order value (AOV) of $175-200. The highest conversion rate in the industry was 2.42%, while the lowest was 0.48%. The highest AOV in the industry was $642, with the lowest at $112. vitos.com recorded 138,020 sessions, with the highest being 12,741,838 from gunbroker.com, and a median session count in the industry at 39,019.
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viktos.com competitors

In July 2025, viktos.com reported revenue of $149,873 from 823 transactions with 138,020 sessions, boasting an average order value (AOV) of $175-$200 and a conversion rate of 0.50-1.00%. In comparison, hidinghilda.com generated $17,760 from 90 transactions and 3,269 sessions, with a higher conversion rate of 2.50-3.00%. tacticaldistributors.com outperformed viktos.com in revenue with $240,128 from 947 transactions and 91,990 sessions, with a higher AOV of $250-$275 but a similar conversion rate of 1.00-1.50%. s4supplies.com and notchgear.com both fell behind viktos.com in revenue, transactions, sessions, and AOV, with varying conversion rates ranging from 1.50-2.00% to 5.00-5.50%. Despite facing stiff competition, viktos.com holds its ground with steady performance across key metrics in the industry.

hidinghilda.com screenshot
#1 hidinghilda.com
17.8K
Revenue
3.3K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
240.1K
Revenue
92K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
s4supplies.com screenshot
#3 s4supplies.com
31.9K
Revenue
16.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
notchgear.com screenshot
#4 notchgear.com
69.6K
Revenue
26.5K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
gtmoriginal.com screenshot
#5 gtmoriginal.com
10K
Revenue
6.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
viktos.com vs top market performers
viktos.com
top retailers
conversion rate vs average order value for viktos.com and its competitors
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Revenue share by device at viktos.com

In July large majority of sales on viktos.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on viktos.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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viktos.com channels

Identify top traffic channels that drive growth for viktos.comand discover how performance of traffic channels has changed over time.

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viktos.com Google Ads spend

Evaluate viktos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viktos.com devices

Review viktos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viktos.com top markets

Explore viktos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viktos.com country & global rank

Assess the ranking of viktos.com among other retailers within its primary country and worldwide.

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