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Jan 2026
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Home/Insights/Retailers/varietycoffeeroasters.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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68.6K
Revenue
Jan 26
10K
Sessions
Jan 26
6.5-7.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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varietycoffeeroasters.com is a website that offers a range of coffee products for sale. They provide various types of coffee beans, including single-origin and blended options, along with a selection of roasted coffee, specialty coffee drinks, and brewing equipment. The website serves as an online platform for customers to purchase coffee-related products.

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varietycoffeeroasters.com Annual Revenue and Growth

varietycoffeeroasters.com's annual sales on its online store amounted to $595.9K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$595.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
varietycoffeeroasters.com revenue by year

varietycoffeeroasters.com's monthly revenueOVER TIME
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Over the past three months, varietycoffeeroasters.com revenue has experienced growth of 38%, compared to the preceding three months.

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varietycoffeeroasters.com revenue growth for last six months
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OVERVIEW
In January 2026, varietycoffeeroasters.com generated $68,570 in online sales, surpassing the food_and_drink median of $54,139, with a robust conversion rate of 6.50-7.00%, significantly higher than the category average of 5.12%. Their average order value (AOV) ranged from $100-125, below the high benchmark of $311 but well above the low of $47. The site attracted 10,009 sessions, considerably lower than the median of 16,980 in the food_and_drink sector, and dwarfed by nespresso.com's impressive 17,317,526 sessions and $106,223,343 revenue, indicating potential growth opportunities for Variety Coffee Roasters.
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varietycoffeeroasters.com competitors

When comparing varietycoffeeroasters.com to its competitors in January 2026, it is clear that varietycoffeeroasters.com falls in the middle in terms of revenue. With a revenue of $68,570, it is behind seycoffee.com at $236,168 but ahead of richardalancoffee.com at $3,063, shotgunhouseroasters.com at $1,292, and colorroasters.com at $12,339. In terms of transactions, varietycoffeeroasters.com has 659 transactions, lower than seycoffee.com with 2,098 transactions but higher than richardalancoffee.com, shotgunhouseroasters.com, and colorroasters.com. The website also falls in the middle when it comes to sessions, AOV, and conversion rate. Overall, while varietycoffeeroasters.com is not the leader in revenue or transactions, it is performing solidly in comparison to its competitors across these metrics.

seycoffee.com screenshot
#1 seycoffee.com
236.2K
Revenue
53.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
richardalancoffee.com screenshot
#2 richardalancoffee.com
3.1K
Revenue
1.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shotgunhouseroasters.com screenshot
#3 shotgunhouseroasters.com
1.3K
Revenue
530.1
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
colorroasters.com screenshot
#4 colorroasters.com
12.3K
Revenue
5.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
varietycoffeeroasters.com vs top market performers
varietycoffeeroasters.com
top retailers
conversion rate vs average order value for varietycoffeeroasters.com and its competitors
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Revenue share by device at varietycoffeeroasters.com

In January large majority of sales on varietycoffeeroasters.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on varietycoffeeroasters.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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varietycoffeeroasters.com channels

Identify top traffic channels that drive growth for varietycoffeeroasters.comand discover how performance of traffic channels has changed over time.

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varietycoffeeroasters.com Google Ads spend

Evaluate varietycoffeeroasters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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varietycoffeeroasters.com devices

Review varietycoffeeroasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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varietycoffeeroasters.com top markets

Explore varietycoffeeroasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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varietycoffeeroasters.com country & global rank

Assess the ranking of varietycoffeeroasters.com among other retailers within its primary country and worldwide.

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