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May 2025
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Home/Insights/Retailers/varietycoffeeroasters.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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35.8K
Revenue
7.3K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
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varietycoffeeroasters.com is a website that offers a range of coffee products for sale. They provide various types of coffee beans, including single-origin and blended options, along with a selection of roasted coffee, specialty coffee drinks, and brewing equipment. The website serves as an online platform for customers to purchase coffee-related products.

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varietycoffeeroasters.com's revenueOVER TIME
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Over the past three months, varietycoffeeroasters.com revenue has experienced decline of 5.9%, compared to the preceding three months.

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varietycoffeeroasters.com revenue decline for last six months
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OVERVIEW
In May 2025, varietycoffeeroasters.com, in the FOOD AND DRINK industry, generated $35,830 in online sales with a conversion rate of 4.50-5.00% and an AOV of $100-125 from 7,333 sessions. Compared to the industry median revenue of $45,976, the store's performance is notable. However, nespresso.com leads with $107,490,678 in revenue and 14,222,539 sessions. With a high AOV of $354 and a very low conversion rate of 0.97%, there is room for growth and improvement for varietycoffeeroasters.com to compete more effectively in the online market.
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varietycoffeeroasters.com competitors

In May 2025, Variety Coffee Roasters with a revenue of $35,830 from 352 transactions and 7,333 sessions boasts an average order value (AOV) of $100-$125 and a conversion rate of 4.50-5.00%. In comparison, Richard Alan Coffee with revenue of $1,189 from 14 transactions and 531 sessions has a lower AOV of $75-$100 and a conversion rate of 2.50-3.00%. Color Roasters generated $4,110 from 41 transactions and 1,706 sessions, aligning with Variety Coffee Roasters in terms of AOV ($100-$125) but lagging in conversion rate at 2.00-2.50%. Sey Coffee outperformed with a revenue of $90,222 from 766 transactions and 56,577 sessions, sharing the same AOV and a conversion rate of 1.00-1.50%. Lastly, Shotgun House Roasters recorded $1,566 in revenue from 17 transactions and 582 sessions, also with an AOV of $75-$100 and a conversion rate of 2.50-3.00%.

seycoffee.com screenshot
#1 seycoffee.com
90.2K
Revenue
56.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
richardalancoffee.com screenshot
#2 richardalancoffee.com
1.2K
Revenue
531
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
shotgunhouseroasters.com screenshot
#3 shotgunhouseroasters.com
1.6K
Revenue
581.7
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
colorroasters.com screenshot
#4 colorroasters.com
4.1K
Revenue
1.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
varietycoffeeroasters.com vs top market performers
varietycoffeeroasters.com
top retailers
conversion rate vs average order value for varietycoffeeroasters.com and its competitors
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Revenue share by device at varietycoffeeroasters.com

In May large majority of sales on varietycoffeeroasters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.

In May large majority of sales on varietycoffeeroasters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.
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varietycoffeeroasters.com channels

Identify top traffic channels that drive growth for varietycoffeeroasters.comand discover how performance of traffic channels has changed over time.

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varietycoffeeroasters.com Google Ads spend

Evaluate varietycoffeeroasters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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varietycoffeeroasters.com devices

Review varietycoffeeroasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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varietycoffeeroasters.com top markets

Explore varietycoffeeroasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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varietycoffeeroasters.com country & global rank

Assess the ranking of varietycoffeeroasters.com among other retailers within its primary country and worldwide.

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