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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.9M
Revenue
Oct 25
184.6K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$700-800
AOV
Oct 25
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Vari.com is an online platform offering an array of products that are designed for people seeking versatile and ergonomic solutions for their work environments. Their extensive collection includes adjustable standing desks, health-focused office furniture, and innovative accessories created with user comfort and productivity in mind.

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vari.com Annual Revenue and Growth

vari.com's annual sales on its online store amounted to $21.4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$21.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vari.com revenue by year

vari.com's monthly revenueOVER TIME
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Over the past three months, vari.com revenue has experienced growth of 28%, compared to the preceding three months.

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vari.com revenue growth for last six months
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OVERVIEW
In October 2025, vari.com generated online sales revenue of $1,903,550, significantly exceeding the FURNITURE median of $150,687, yet still far below industry leader ikea.com's $725,591,313. The conversion rate ranged between 1.00-1.50%, underperforming compared to the category's high of 2.13% and above the low of 0.26%. With an average order value (AOV) of $700-725, vari.com lags behind the sector's high of $1,221 and a low of $280. The site attracted 184,563 sessions, notably higher than the median of 35,438, yet dwarfed by ikea.com's staggering 238,858,819 sessions.
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vari.com competitors

In October 2025, vari.com had a revenue of $1,903,550 from 2,654 transactions and 184,563 sessions, with an average order value (AOV) ranging from $700 to $725 and a conversion rate of 1.00-1.50%. Comparing vari.com to its competitors, upliftdesk.com outperformed vari.com with a revenue of $2,396,582 from 5,064 transactions and 470,324 sessions, AOV of $450-$475, and a similar conversion rate. progressivedesk.com had significantly lower revenue at $113,441 from 118 transactions and 23,282 sessions, with a higher AOV of $950-$975 but a lower conversion rate. standupdeskstore.com and versadesk.com also had lower revenue and transaction numbers compared to vari.com, while ergotron.com had a higher revenue of $1,493,394 from 1,492 transactions and 249,695 sessions, with a higher AOV and a similar conversion rate. Overall, vari.com is competitive but has room for growth compared to some of its competitors.

upliftdesk.com screenshot
#1 upliftdesk.com
2.4M
Revenue
470.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
progressivedesk.com screenshot
#2 progressivedesk.com
113.4K
Revenue
23.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
standupdeskstore.com screenshot
#3 standupdeskstore.com
45.4K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
ergotron.com screenshot
#4 ergotron.com
1.5M
Revenue
249.7K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
versadesk.com screenshot
#5 versadesk.com
49.2K
Revenue
25.7K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
vari.com vs top market performers
vari.com
top retailers
conversion rate vs average order value for vari.com and its competitors
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Revenue share by device at vari.com

In October large majority of sales on vari.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on vari.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vari.com channels

Identify top traffic channels that drive growth for vari.comand discover how performance of traffic channels has changed over time.

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vari.com Google Ads spend

Evaluate vari.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vari.com devices

Review vari.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vari.com top markets

Explore vari.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vari.com country & global rank

Assess the ranking of vari.com among other retailers within its primary country and worldwide.

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