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Oct 2025
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Home/Insights/Retailers/trueswords.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for trueswords.comtrueswords.com

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139.6K
Revenue
Oct 25
136.5K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Trueswords.com is an online marketplace offering a variety of swords and weaponry. The website features a wide selection of swords, including historical, fantasy, and replica styles. It also offers other related products such as knives, ninja gear, and functional display items.

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trueswords.com Annual Revenue and Growth

trueswords.com's annual sales on its online store amounted to $2M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trueswords.com revenue by year

trueswords.com's monthly revenueOVER TIME
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Over the past three months, trueswords.com revenue has experienced growth of 17%, compared to the preceding three months.

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trueswords.com revenue growth for last six months
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OVERVIEW
In October 2025, trueswords.com generated $139,572 in online sales, significantly outperforming the e-commerce median of $93,795, yet far behind industry leader michaels.com at $105,162,923. The site's conversion rate ranged from 0.50-1.00%, lower than the high benchmark of 3.89%, while the average order value (AOV) stood between $125-150, well below the $350 high in the industry. With 136,475 sessions, trueswords.com exceeded the e-commerce median of 39,049 but fell short of michaels.com's impressive 32,351,606 sessions, reflecting both growth potential and competitive challenges in the crowded e-commerce landscape.
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trueswords.com competitors

In October 2025, trueswords.com falls behind its competitors in terms of revenue, transactions, and sessions. budk.com leads the pack with a revenue of $1,409,816 from 9,868 transactions and 324,848 sessions. Swords of Northshire follows with a revenue of $74,130 from 165 transactions and 90,068 sessions, boasting a higher average order value (AOV) of $425-$450. trueswords.com ranks lowest in revenue with $139,572 from 975 transactions and 136,475 sessions. However, trueswords.com maintains a competitive AOV of $125-$150 and a decent conversion rate of 0.50-1.00. While trueswords.com may not have the highest revenue or traffic numbers compared to its competitors like budk.com and Swords of Northshire, it holds its ground with a respectable AOV and conversion rate.

budk.com screenshot
#1 budk.com
1.4M
Revenue
324.8K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
swordsknivesanddaggers.com screenshot
#2 swordsknivesanddaggers.com
42.5K
Revenue
52.7K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
swordsofnorthshire.com screenshot
#3 swordsofnorthshire.com
74.1K
Revenue
90.1K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
truekatana.com screenshot
#4 truekatana.com
215.5K
Revenue
185.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
museumreplicas.com screenshot
#5 museumreplicas.com
188.6K
Revenue
186.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
trueswords.com vs top market performers
trueswords.com
top retailers
conversion rate vs average order value for trueswords.com and its competitors
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Revenue share by device at trueswords.com

In October large majority of sales on trueswords.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In October large majority of sales on trueswords.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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trueswords.com channels

Identify top traffic channels that drive growth for trueswords.comand discover how performance of traffic channels has changed over time.

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trueswords.com Google Ads spend

Evaluate trueswords.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trueswords.com devices

Review trueswords.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trueswords.com top markets

Explore trueswords.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trueswords.com country & global rank

Assess the ranking of trueswords.com among other retailers within its primary country and worldwide.

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