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Oct 2025
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Home/Insights/Retailers/trueames.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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39.3K
Revenue
Oct 25
13.3K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Trueames.com is a website that specializes in selling a wide range of high-quality surf fins. Offering a variety of sizes, shapes, and materials, they cater to the diverse needs and preferences of surfers worldwide. The platform provides convenient tools to browse and purchase fins suited for different types of surfboards and surf styles.

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trueames.com Annual Revenue and Growth

trueames.com's annual sales on its online store amounted to $520.2K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$520.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trueames.com revenue by year

trueames.com's monthly revenueOVER TIME
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Over the past three months, trueames.com revenue has experienced growth of 19%, compared to the preceding three months.

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trueames.com revenue growth for last six months
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OVERVIEW
In October 2025, trueames.com reported online sales revenue of $39,287, significantly below the industry median of $84,340, with a conversion rate of 1.50-2.00%, underperforming against the high rate of 3.14%. The average order value (AOV) ranged between $150-175, also below the high of $550, while sessions totaled 13,290, far fewer than the median of 29,455 sessions in the sports industry. This performance highlights challenges for trueames.com compared to industry leaders, such as garmin.com with over $185 million in revenue and dickssportinggoods.com with nearly 39 million sessions.
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trueames.com competitors

In October 2025, trueames.com reported a revenue of $39,287 from 256 transactions and 13,290 sessions, with an Average Order Value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. When compared to its competitors, trueames.com falls behind futuresfins.com, which generated $169,261 in revenue from 856 transactions and 56,091 sessions, with a higher AOV of $175-200 but a similar conversion rate. captainfin.com, dorsalfins.com, and rmsurfboards.com all had lower revenue and fewer transactions and sessions than trueames.com, with varying AOVs and conversion rates. Only hawaiiansouthshore.com outperformed trueames.com in terms of revenue, transactions, and AOV, but had a lower conversion rate. Overall, trueames.com's performance in revenue and transactions is competitive within the industry, but there are areas for improvement in sessions and AOV to better compete with the top performers in the market.

futuresfins.com screenshot
#1 futuresfins.com
169.3K
Revenue
56.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
captainfin.com screenshot
#2 captainfin.com
10.4K
Revenue
6.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
dorsalfins.com screenshot
#3 dorsalfins.com
7.5K
Revenue
3.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
rmsurfboards.com screenshot
#4 rmsurfboards.com
19.6K
Revenue
2.7K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
hawaiiansouthshore.com screenshot
#5 hawaiiansouthshore.com
47.4K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
trueames.com vs top market performers
trueames.com
top retailers
conversion rate vs average order value for trueames.com and its competitors
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Revenue share by device at trueames.com

In October large majority of sales on trueames.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on trueames.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueames.com channels

Identify top traffic channels that drive growth for trueames.comand discover how performance of traffic channels has changed over time.

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trueames.com Google Ads spend

Evaluate trueames.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trueames.com devices

Review trueames.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trueames.com top markets

Explore trueames.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trueames.com country & global rank

Assess the ranking of trueames.com among other retailers within its primary country and worldwide.

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