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Nov 2025
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Home/Insights/Retailers/trailbutter.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5.5K
Revenue
Nov 25
2.5K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Trailbutter.com is a website offering a range of all-natural, nut-based energy and adventure food products. These nutritious spreads are meticulously handcrafted using premium ingredients such as almonds, peanuts, cashews, and honey. The products cater to active individuals seeking sustainable fuel for outdoor activities, hiking, and endurance sports.

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trailbutter.com Annual Revenue and Growth

trailbutter.com's annual sales on its online store amounted to $203.5K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$203.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trailbutter.com revenue by year

trailbutter.com's monthly revenueOVER TIME
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Over the past three months, trailbutter.com revenue has experienced growth of 18%, compared to the preceding three months.

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trailbutter.com revenue growth for last six months
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OVERVIEW
In November 2025, trailbutter.com generated $5,546 in online sales with a conversion rate of 2.00-2.50%, significantly below the SPORTS median of $163,658 and high conversion rate of 5.93%. The site's average order value (AOV) ranged from $75-100, compared to a high of $255 in the industry. With 2,549 sessions, trailbutter.com lagged far behind the median of 51,640 sessions and the leader hoka.com’s 11,811,099 sessions, highlighting the challenges it faces in driving traffic and sales within the competitive SPORTS sector.
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trailbutter.com competitors

In November 2025, trailbutter.com reported a revenue of $5,546 with 57 transactions and 2,549 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. In comparison, its competitor revivalfoodco.com generated $2,436 in revenue from 19 transactions and 412 sessions, with a higher AOV of $125-150 and a superior conversion rate of 4.50-5.00%. Despite trailbutter.com having more sessions and transactions, revivalfoodco.com demonstrates a stronger performance in terms of revenue, AOV, and conversion rate. This suggests that revivalfoodco.com may be more effective in converting sessions into transactions and generating higher revenue per customer compared to trailbutter.com.

revivalfoodco.com screenshot
#1 revivalfoodco.com
2.4K
Revenue
411.7
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
trailbutter.com vs top market performers
trailbutter.com
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conversion rate vs average order value for trailbutter.com and its competitors
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Revenue share by device at trailbutter.com

In November large majority of sales on trailbutter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on trailbutter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trailbutter.com channels

Identify top traffic channels that drive growth for trailbutter.comand discover how performance of traffic channels has changed over time.

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trailbutter.com Google Ads spend

Evaluate trailbutter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trailbutter.com devices

Review trailbutter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trailbutter.com top markets

Explore trailbutter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trailbutter.com country & global rank

Assess the ranking of trailbutter.com among other retailers within its primary country and worldwide.

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