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Jan 2026
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Home/Insights/Retailers/trailbutter.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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4.4K
Revenue
Jan 26
2.2K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Trailbutter.com is a website offering a range of all-natural, nut-based energy and adventure food products. These nutritious spreads are meticulously handcrafted using premium ingredients such as almonds, peanuts, cashews, and honey. The products cater to active individuals seeking sustainable fuel for outdoor activities, hiking, and endurance sports.

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trailbutter.com Annual Revenue and Growth

trailbutter.com's annual sales on its online store amounted to $69.7K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$69.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
trailbutter.com revenue by year

trailbutter.com's monthly revenueOVER TIME
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Over the past three months, trailbutter.com revenue has experienced decline of 23%, compared to the preceding three months.

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trailbutter.com revenue decline for last six months
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OVERVIEW
In January 2026, trailbutter.com, operating in the SPORTS industry, generated online sales revenue of $4,387, significantly lower than the median of $183,301, with a conversion rate of 2.00-2.50%, falling short of the high benchmark of 5.51% but above the low of 1.35%; the average order value (AOV) ranged from $75-100, underperforming against the high of $265, while sessions totaled 2,243, drastically less than hoka.com's leading figure of 11,388,354, and far below the SPORTS median of 58,018, indicating areas for growth and improvement.
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trailbutter.com competitors

In January 2026, trailbutter.com generated a revenue of $4,387 with 47 transactions and 2,243 sessions, resulting in an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.00-2.50%. In comparison, its competitor revivalfoodco.com recorded a higher revenue of $5,083 from 40 transactions and 896 sessions, indicating a higher AOV of $125 to $150 and a better conversion rate of 4.00-4.50%. While trailbutter.com had more sessions and transactions, revivalfoodco.com outperformed in terms of revenue, AOV, and conversion rate. This suggests that revivalfoodco.com may have a more efficient marketing strategy or a more appealing product offering, attracting higher-value customers and achieving a better conversion rate.

revivalfoodco.com screenshot
#1 revivalfoodco.com
5.1K
Revenue
895.9
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
trailbutter.com vs top market performers
trailbutter.com
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conversion rate vs average order value for trailbutter.com and its competitors
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Revenue share by device at trailbutter.com

In January large majority of sales on trailbutter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on trailbutter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trailbutter.com channels

Identify top traffic channels that drive growth for trailbutter.comand discover how performance of traffic channels has changed over time.

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trailbutter.com Google Ads spend

Evaluate trailbutter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trailbutter.com devices

Review trailbutter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trailbutter.com top markets

Explore trailbutter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trailbutter.com country & global rank

Assess the ranking of trailbutter.com among other retailers within its primary country and worldwide.

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