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Aug 2025
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Home/Insights/Retailers/touchupdirect.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1.2M
Revenue
Aug 25
443.7K
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$175-200
AOV
Aug 25
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TouchUp Direct is an online platform specializing in the sale of automotive touch-up paint products. Their website offers an extensive range of color-matched paints in various sizes, finishes, and applicator types. Additionally, they provide clear coat solutions, primers, and various tools necessary for automobile enthusiasts to repair minor paint damages accurately and conveniently.

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touchupdirect.com Annual Revenue and Growth

touchupdirect.com's annual sales on its online store amounted to $17.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$17.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
touchupdirect.com revenue by year

touchupdirect.com's monthly revenueOVER TIME
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Over the past three months, touchupdirect.com revenue has experienced growth of 0.39%, compared to the preceding three months.

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touchupdirect.com revenue growth for last six months
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OVERVIEW
touchupdirect.com's revenue for online sales in August 2025 was $1,194,813, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $175-200. The website had a total of 443,742 sessions during the month. In the VEHICLES category, the median revenue was $200,434, the highest conversion rate was 2.85%, the highest AOV was $901, and the highest number of sessions was 31,994,791. The lowest conversion rate recorded in the category was 0.5%, while the lowest AOV was $165, and the median number of sessions was 49,847.
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touchupdirect.com competitors

In August 2025, touchupdirect.com outperformed its competitors in terms of revenue, transactions, and sessions. touchupdirect.com generated a revenue of $1,194,813 with 6,768 transactions and 443,742 sessions. The average order value (AOV) ranged between $175-200 with a conversion rate of 1.50-2.00%. In comparison, expresspaint.com had a revenue of $39,187 with 496 transactions and 50,000 sessions, while specialistpaints.com achieved $711,799 in revenue with 2,997 transactions and 113,825 sessions. tamcopaint.com recorded $279,086 in revenue with 617 transactions and 47,557 sessions. repaintsupply.com and chipex.com had lower revenue, transactions, and sessions compared to touchupdirect.com. Overall, touchupdirect.com demonstrated strong performance in key metrics against its competitors in the same industry.

expresspaint.com screenshot
#1 expresspaint.com
39.2K
Revenue
50K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
specialistpaints.com screenshot
#2 specialistpaints.com
711.8K
Revenue
113.8K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
tamcopaint.com screenshot
#3 tamcopaint.com
279.1K
Revenue
47.6K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
repaintsupply.com screenshot
#4 repaintsupply.com
39.5K
Revenue
126.3K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
chipex.com screenshot
#5 chipex.com
36.5K
Revenue
49.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
touchupdirect.com vs top market performers
touchupdirect.com
top retailers
conversion rate vs average order value for touchupdirect.com and its competitors
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Revenue share by device at touchupdirect.com

In August large majority of sales on touchupdirect.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on touchupdirect.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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touchupdirect.com channels

Identify top traffic channels that drive growth for touchupdirect.comand discover how performance of traffic channels has changed over time.

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touchupdirect.com Google Ads spend

Evaluate touchupdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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touchupdirect.com devices

Review touchupdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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touchupdirect.com top markets

Explore touchupdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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touchupdirect.com country & global rank

Assess the ranking of touchupdirect.com among other retailers within its primary country and worldwide.

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