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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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821.4K
Revenue
Jul 26
270.7K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$200-225
AOV
Jul 26
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  • Main country of store: NETHERLANDS
  • Website category: E COMMERCE AND SHOPPING

Toolnation.nl is an online platform that offers a wide range of tools and equipment for purchase. It provides an extensive inventory of products designed for various professional and domestic applications, including power tools, hand tools, gardening equipment, and safety gear. Customers can easily browse and order items from their selection.

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toolnation.nl Annual Revenue and Growth

toolnation.nl's annual sales on its online store amounted to $16M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$16M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
toolnation.nl revenue by year

toolnation.nl's monthly revenueOVER TIME
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Over the past three months, toolnation.nl revenue has experienced decline of 19%, compared to the preceding three months.

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toolnation.nl revenue decline for last six months
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OVERVIEW
toolnation.nl operates within the e-commerce and shopping category, achieving notable performance metrics for July 2026. The site generated $821,000 in revenue, significantly exceeding the typical store in the e-commerce and shopping category's $80,800 monthly sales. Its conversion rate of 1.00-1.50% falls within the typical range of 0.75% to 3.8%. With an average order value (AOV) of $200-225 and 271,000 sessions, toolnation.nl's metrics reflect strong engagement compared to a typical store in the e-commerce and shopping category.
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toolnation.nl competitors

The most significant gap between toolnation.nl and its competitor bosch-professional.com lies in revenue, where toolnation.nl trails by $2.5 million. In July 2026, bosch-professional.com generated $3.3 million from 14,500 transactions, compared to toolnation.nl's $821,000 and 3,697 transactions. Additionally, bosch-professional.com attracted 1.9 million sessions, outpacing toolnation.nl, which had only 271,000 sessions, a difference of 1.6 million. Both sites have similar average order values, with bosch-professional.com ranging from $225 to $250, while toolnation.nl's range is slightly lower at $200 to $225. In terms of conversion rates, toolnation.nl has a marginally better rate of 1.00-1.50%, compared to bosch-professional.com's 0.50-1.00%.

bosch-professional.com screenshot
#1 bosch-professional.com
3.3M
Revenue
1.9M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
toolnation.nl vs top market performers
toolnation.nl
top retailers
conversion rate vs average order value for toolnation.nl and its competitors
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Revenue share by device at toolnation.nl

In July large majority of sales on toolnation.nl, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on toolnation.nl, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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toolnation.nl channels

Identify top traffic channels that drive growth for toolnation.nland discover how performance of traffic channels has changed over time.

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toolnation.nl Google Ads spend

Evaluate toolnation.nl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toolnation.nl devices

Review toolnation.nl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toolnation.nl top markets

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toolnation.nl country & global rank

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