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Nov 2025
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Home/Insights/Retailers/thestencilsmith.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for thestencilsmith.comthestencilsmith.com

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12.5K
Revenue
Nov 25
6.2K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Thestencilsmith.com is a website that offers an array of stencils for various purposes. They have a wide variety of designs available, catering to different artistic and functional needs. Customers can browse and purchase stencils in different sizes and materials, allowing for creative projects and professional applications.

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thestencilsmith.com Annual Revenue and Growth

thestencilsmith.com's annual sales on its online store amounted to $239.9K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$239.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thestencilsmith.com revenue by year

thestencilsmith.com's monthly revenueOVER TIME
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Over the past three months, thestencilsmith.com revenue has experienced decline of 4.9%, compared to the preceding three months.

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thestencilsmith.com revenue decline for last six months
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OVERVIEW
In November 2025, thestencilsmith.com generated $12,458 in online sales, significantly below the median of $122,040 in the home_and_garden sector, with a conversion rate of 2.50-3.00%, which is below the high benchmark of 3.53%. Its average order value (AOV) ranged from $50 to $75, far less than the high AOV of $672 in the industry. The site recorded 6,224 sessions, markedly lower than the median of 32,500 sessions and a staggering gap compared to homedepot.com’s 171,906,089 sessions, indicating challenges in market penetration and overall sales performance.
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thestencilsmith.com competitors

When comparing thestencilsmith.com to its competitors in November 2025, we can see that thestencilsmith.com lags behind in terms of revenue, with only $12,458 compared to essentialstencil.com's $85,203, designerstencils.com's $45,567, cuttingedgestencils.com's $75,896, and royaldesignstudio.com's $124,241. In terms of transactions and sessions, thestencilsmith.com also falls short with 173 transactions and 6,224 sessions, whereas its competitors have significantly higher numbers. However, thestencilsmith.com has a competitive Average Order Value (AOV) ranging from $50-75, which is similar to designerstencils.com and higher than cuttingedgestencils.com. The conversion rate for thestencilsmith.com is in line with designerstencils.com but lower than essentialstencil.com and royaldesignstudio.com. Overall, thestencilsmith.com has room for improvement in terms of revenue and traffic compared to its competitors in the stencil industry.

essentialstencil.com screenshot
#1 essentialstencil.com
85.2K
Revenue
19.8K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
designerstencils.com screenshot
#2 designerstencils.com
45.6K
Revenue
20.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
cuttingedgestencils.com screenshot
#3 cuttingedgestencils.com
75.9K
Revenue
55.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
royaldesignstudio.com screenshot
#4 royaldesignstudio.com
124.2K
Revenue
70.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
istencils.com screenshot
#5 istencils.com
15.8K
Revenue
6.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
thestencilsmith.com vs top market performers
thestencilsmith.com
top retailers
conversion rate vs average order value for thestencilsmith.com and its competitors
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Revenue share by device at thestencilsmith.com

In November large majority of sales on thestencilsmith.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on thestencilsmith.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thestencilsmith.com channels

Identify top traffic channels that drive growth for thestencilsmith.comand discover how performance of traffic channels has changed over time.

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thestencilsmith.com Google Ads spend

Evaluate thestencilsmith.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thestencilsmith.com devices

Review thestencilsmith.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thestencilsmith.com top markets

Explore thestencilsmith.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thestencilsmith.com country & global rank

Assess the ranking of thestencilsmith.com among other retailers within its primary country and worldwide.

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