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Oct 2025
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Home/Insights/Retailers/therockpile.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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22.8K
Revenue
Oct 25
5.1K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Therockpile.com is an online store that sells a wide range of products for outdoor enthusiasts. Their inventory consists of various outdoor gear, including camping equipment, hiking essentials, fishing supplies, and rugged apparel. The website provides a convenient platform for customers to browse and purchase these items.

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therockpile.com's monthly revenueOVER TIME
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Over the past three months, therockpile.com revenue has experienced growth of 9.3%, compared to the preceding three months.

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therockpile.com revenue growth for last six months
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OVERVIEW
In October 2025, therockpile.com generated $22,765 in online sales, significantly below the home_and_garden median of $117,921, while the industry's largest competitor, homedepot.com, reported over $1.4 billion. The site achieved a conversion rate of 3.50-4.00%, slightly above the high benchmark of 3.47%. With an average order value (AOV) between $100-125, therockpile's AOV remains below the sector's high of $676, and the website attracted 5,081 sessions, far from the median of 30,856 in its category, reflecting the need for improvement in traffic and sales performance amidst competitive pressures.
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therockpile.com competitors

In October 2025, therockpile.com generated $22,765 in revenue from 199 transactions and 5,081 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. In comparison, ohiomulch.com, a competitor, had a significantly higher revenue of $116,875 from 464 transactions and 23,992 sessions, with an AOV of $250-275 but a lower conversion rate of 1.50-2.00%. While therockpile.com has a higher conversion rate, ohiomulch.com surpasses it in terms of revenue, transactions, sessions, and AOV. This indicates that ohiomulch.com may have a larger customer base or a more lucrative product offering, but therockpile.com has a more efficient conversion process.

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#1 ohiomulch.com
116.9K
Revenue
24K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
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TOP MARKET PERFORMERSby revenue
therockpile.com vs top market performers
therockpile.com
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conversion rate vs average order value for therockpile.com and its competitors
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Revenue share by device at therockpile.com

In October large majority of sales on therockpile.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In October large majority of sales on therockpile.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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therockpile.com channels

Identify top traffic channels that drive growth for therockpile.comand discover how performance of traffic channels has changed over time.

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therockpile.com Google Ads spend

Evaluate therockpile.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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therockpile.com devices

Review therockpile.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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therockpile.com top markets

Explore therockpile.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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therockpile.com country & global rank

Assess the ranking of therockpile.com among other retailers within its primary country and worldwide.

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