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Dec 2025
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Home/Insights/Retailers/therockpile.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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19.4K
Revenue
Dec 25
4.6K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Therockpile.com is an online store that sells a wide range of products for outdoor enthusiasts. Their inventory consists of various outdoor gear, including camping equipment, hiking essentials, fishing supplies, and rugged apparel. The website provides a convenient platform for customers to browse and purchase these items.

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therockpile.com's monthly revenueOVER TIME
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Over the past three months, therockpile.com revenue has experienced decline of 51%, compared to the preceding three months.

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therockpile.com revenue decline for last six months
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OVERVIEW
In December 2025, therockpile.com generated $19,409 in online sales within the HOME AND GARDEN industry, significantly below the median of $114,229, while competing against industry leader homedepot.com with over $1.5 billion in revenue. The site achieved a conversion rate of 3.00-3.50%, slightly below the high of 3.32%, with an average order value (AOV) ranging from $125 to $150, much lower than the high of $667. Additionally, therockpile.com recorded 4,616 sessions, far behind the median of 33,723 in its category, illustrating a need for improved visibility and sales strategies.
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therockpile.com competitors

In December 2025, therockpile.com reported a revenue of $19,409 from 152 transactions with 4,616 sessions, resulting in an Average Order Value (AOV) ranging from $125 to $150 and a conversion rate between 3.00% and 3.50%. In comparison, ohiomulch.com generated a higher revenue of $76,601 from 251 transactions and 14,276 sessions. Ohio Mulch's AOV falls between $300 and $325, but their conversion rate is lower at 1.50% to 2.00%. Despite the lower revenue, therockpile.com has a higher conversion rate, indicating a more efficient sales process and potentially a better user experience leading to higher customer loyalty. However, ohiomulch.com's significantly higher revenue suggests a stronger brand presence or potentially more expensive product offerings.

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#1 ohiomulch.com
76.6K
Revenue
14.3K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
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TOP MARKET PERFORMERSby revenue
therockpile.com vs top market performers
therockpile.com
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conversion rate vs average order value for therockpile.com and its competitors
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Revenue share by device at therockpile.com

In December large majority of sales on therockpile.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In December large majority of sales on therockpile.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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therockpile.com channels

Identify top traffic channels that drive growth for therockpile.comand discover how performance of traffic channels has changed over time.

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therockpile.com Google Ads spend

Evaluate therockpile.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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therockpile.com devices

Review therockpile.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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therockpile.com top markets

Explore therockpile.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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therockpile.com country & global rank

Assess the ranking of therockpile.com among other retailers within its primary country and worldwide.

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