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Dec 2025
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Home/Insights/Retailers/thehookahlab.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for thehookahlab.comthehookahlab.com

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103.9K
Revenue
Dec 25
67.7K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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The Hookah Lab is one of America's premier online hookah stores that offers an industry-leading selection of hookahs, hookah flavors, natural coals, and accessories. Our knowledgeable customer service crew is always ready to help and to ensure you have a pleasant shopping experience.

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thehookahlab.com's monthly revenueOVER TIME
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Over the past three months, thehookahlab.com revenue has experienced decline of 43%, compared to the preceding three months.

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thehookahlab.com revenue decline for last six months
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OVERVIEW
In December 2025, thehookahlab.com, operating in the TOBACCO industry, generated online sales revenue of $103,886, below the median of $160,465. With a conversion rate of 1.50-2.00%, it slightly trails the low end of the industry benchmark of 1.85%. The average order value (AOV) ranged between $75-100, which is within the industry’s low range of $60 but far from the high of $202. The site recorded 67,704 sessions, surpassing the TOBACCO median of 42,802 but significantly lower than the leading competitor, elementvape.com, with 1,907,248 sessions.
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thehookahlab.com competitors

In December 2025, thehookahlab.com generated $103,886 in revenue from 1,104 transactions and 67,704 sessions, with an average order value (AOV) ranging between $75-100 and a conversion rate of 1.50-2.00%. In comparison, hookah-shisha.com had significantly lower revenue at $2,400 from 24 transactions and 673 sessions, with a higher conversion rate of 3.50-4.00%. On the other hand, 5starhookah.com outperformed with $225,500 in revenue from 1,338 transactions and 32,064 sessions, boasting an AOV of $150-175 and a conversion rate of 4.00-4.50%. zahrahusa.com, hookahparadise.com, and aladin-shishashop.de fell within varying ranges of revenue, transactions, sessions, AOV, and conversion rates, but thehookahlab.com's performance remained competitive among its peers in the hookah industry.

hookah-shisha.com screenshot
#1 hookah-shisha.com
2.4K
Revenue
673
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
5starhookah.com screenshot
#2 5starhookah.com
225.5K
Revenue
32.1K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
zahrahusa.com screenshot
#3 zahrahusa.com
20.7K
Revenue
3.2K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
hookahparadise.com screenshot
#4 hookahparadise.com
11.5K
Revenue
4.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
aladin-shishashop.de screenshot
#5 aladin-shishashop.de
323.3K
Revenue
97.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
thehookahlab.com vs top market performers
thehookahlab.com
top retailers
conversion rate vs average order value for thehookahlab.com and its competitors
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Revenue share by device at thehookahlab.com

In December large majority of sales on thehookahlab.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on thehookahlab.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehookahlab.com channels

Identify top traffic channels that drive growth for thehookahlab.comand discover how performance of traffic channels has changed over time.

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thehookahlab.com Google Ads spend

Evaluate thehookahlab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehookahlab.com devices

Review thehookahlab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehookahlab.com top markets

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thehookahlab.com country & global rank

Assess the ranking of thehookahlab.com among other retailers within its primary country and worldwide.

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