thehbcualum.com
discover the latest hbcu alum shirts, sweatshirts, hoodies and accessories essential to the black college experience! a portion of proceeds help support our annual hbcu-bound scholarships.
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thehbcualum.com Annual Revenue and Growth
thehbcualum.com's annual sales on its online store amounted to $54.6K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
thehbcualum.com's monthly revenueOVER TIME
Over the past three months, thehbcualum.com revenue has experienced decline of 6.7%, compared to the preceding three months.
thehbcualum.com competitors
In August 2025, thehbcualum.com outperformed its competitor aacaclothing.com in terms of revenue, transactions, sessions, and conversion rate. thehbcualum.com generated a revenue of $3,076 from 45 transactions and 2,280 sessions with a conversion rate of 1.50-2.00%. In comparison, aacaclothing.com only generated $373 in revenue from 5 transactions and 497 sessions with a lower conversion rate of 0.50-1.00%. However, aacaclothing.com had a higher average order value (AOV) range of $75-100 compared to thehbcualum.com's AOV range of $50-75. Despite the higher AOV, thehbcualum.com demonstrated superior overall performance in terms of revenue generation and customer engagement in August 2025.
Revenue share by device at thehbcualum.com
In August large majority of sales on thehbcualum.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehbcualum.com channels
Identify top traffic channels that drive growth for thehbcualum.comand discover how performance of traffic channels has changed over time.
thehbcualum.com Google Ads spend
Evaluate thehbcualum.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thehbcualum.com devices
Review thehbcualum.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
