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May 2025
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Home/Insights/Retailers/thehappyplanner.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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534.4K
Revenue
447.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
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Thehappyplanner.com is a website that offers a range of planner-related products. The site sells various pre-designed and customizable planners, stickers, accessories, and supplies for organizing schedules, setting goals, and staying productive. Additionally, it features craft supplies and scrapbooking materials. Daily deals and inspiration ideas are also provided.

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thehappyplanner.com's revenueOVER TIME
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Over the past three months, thehappyplanner.com revenue has experienced decline of 34%, compared to the preceding three months.

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thehappyplanner.com revenue decline for last six months
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OVERVIEW
In May 2025, thehappyplanner.com in the GIFTS industry generated $534,406 in online sales, with a conversion rate of 2.50-3.00% and an AOV of $25-50. The highest conversion rate in the industry was 5.72% and the highest AOV was $229, while the lowest conversion rate was 1.71% and the lowest AOV was $55. thehappyplanner.com had 447,744 sessions, with the top store having 14,714,824 sessions and the median being 10,567 sessions. paperlesspost.com was the largest online store with $68,047,637 in revenue.
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thehappyplanner.com competitors

In May 2025, thehappyplanner.com generated $534,406 in revenue from 12,033 transactions and 447,744 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate of 2.50% to 3.00%. Comparing this data to its competitors, bluesky.com had revenue of $481,565 from 2,079 transactions and 170,393 sessions, with an AOV of $225 to $250 and a conversion rate of 1.00% to 1.50%. erincondren.com outperformed with revenue of $698,156 from 9,512 transactions and 417,453 sessions, AOV between $50 and $75, and a conversion rate of 2.00% to 2.50%. daydesigner.com and janesagenda.com lagged behind with revenue of $160,416 and $42,559 respectively, each having lower transactions, sessions, AOV, and conversion rates compared to thehappyplanner.com and its direct competitors.

erincondren.com screenshot
#1 erincondren.com
698.2K
Revenue
417.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bluesky.com screenshot
#2 bluesky.com
481.6K
Revenue
170.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
daydesigner.com screenshot
#3 daydesigner.com
160.4K
Revenue
129.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
janesagenda.com screenshot
#4 janesagenda.com
42.6K
Revenue
19.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thehappyplanner.com vs top market performers
thehappyplanner.com
top retailers
conversion rate vs average order value for thehappyplanner.com and its competitors
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Revenue share by device at thehappyplanner.com

In May large majority of sales on thehappyplanner.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.

In May large majority of sales on thehappyplanner.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.
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brands overtime comparison

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thehappyplanner.com channels

Identify top traffic channels that drive growth for thehappyplanner.comand discover how performance of traffic channels has changed over time.

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thehappyplanner.com Google Ads spend

Evaluate thehappyplanner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehappyplanner.com devices

Review thehappyplanner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehappyplanner.com top markets

Explore thehappyplanner.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehappyplanner.com country & global rank

Assess the ranking of thehappyplanner.com among other retailers within its primary country and worldwide.

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