thehappyplanner.com
Thehappyplanner.com is a website that offers a range of planner-related products. The site sells various pre-designed and customizable planners, stickers, accessories, and supplies for organizing schedules, setting goals, and staying productive. Additionally, it features craft supplies and scrapbooking materials. Daily deals and inspiration ideas are also provided.
GRIPS CUSTOMERS & RESEARCH PARTNERS
thehappyplanner.com Annual Revenue and Growth
thehappyplanner.com's annual sales on its online store amounted to $11.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
thehappyplanner.com's monthly revenueOVER TIME
Over the past three months, thehappyplanner.com revenue has experienced decline of 0.02%, compared to the preceding three months.
thehappyplanner.com competitors
In December 2025, thehappyplanner.com generated $731,636 in revenue from 19,640 transactions and 791,363 sessions, with an average order value (AOV) ranging between $25-50 and a conversion rate of 2.00-2.50%. When compared to its competitors, the revenue of thehappyplanner.com falls behind erincondren.com, which earned $1,039,083 from 16,348 transactions and 978,862 sessions, with a higher AOV of $50-75 but a slightly lower conversion rate of 1.50-2.00%. However, thehappyplanner.com outperforms bluesky.com, daydesigner.com, and janesagenda.com in terms of revenue, transactions, and sessions. bluesky.com achieved $749,175 revenue from 3,911 transactions and 195,539 sessions, while daydesigner.com and janesagenda.com earned $186,078 and $88,201 in revenue, respectively, with varying transaction and session numbers. Overall, thehappyplanner.com maintains a competitive edge in the market, showcasing consistent performance metrics in revenue and conversion rate.
Revenue share by device at thehappyplanner.com
In December large majority of sales on thehappyplanner.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehappyplanner.com channels
Identify top traffic channels that drive growth for thehappyplanner.comand discover how performance of traffic channels has changed over time.
thehappyplanner.com Google Ads spend
Evaluate thehappyplanner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thehappyplanner.com devices
Review thehappyplanner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
