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Jul 2025
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Home/Insights/Retailers/thehappyplanner.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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664.9K
Revenue
625K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
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Thehappyplanner.com is a website that offers a range of planner-related products. The site sells various pre-designed and customizable planners, stickers, accessories, and supplies for organizing schedules, setting goals, and staying productive. Additionally, it features craft supplies and scrapbooking materials. Daily deals and inspiration ideas are also provided.

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thehappyplanner.com's revenueOVER TIME
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Over the past three months, thehappyplanner.com revenue has experienced growth of 43%, compared to the preceding three months.

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thehappyplanner.com revenue growth for last six months
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OVERVIEW
In July 2025, thehappyplanner.com, in the GIFTS industry, had online sales revenue of $664,914, with a conversion rate of 2.00-2.50% and an AOV of $25-50. They had 624,955 sessions, while the highest in the industry was 11,182,431 from paperlesspost.com. The median revenue in the industry was $40,278, with a very high conversion rate of 5.32% and a very low of 1.54%. The highest AOV in the industry was $246, and the lowest was $52, while the median number of sessions was 11,596.
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thehappyplanner.com competitors

In July 2025, thehappyplanner.com generated $664,914 in revenue from 14,007 transactions with 624,955 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 2.00-2.50%. Compared to its competitors, erincondren.com outperformed in revenue with $829,646, but had fewer transactions (11,144) and sessions (592,111) with a higher AOV of $50-75 and a slightly lower conversion rate of 1.50-2.00%. bluesky.com had lower revenue at $344,263, fewer transactions (1,977) and sessions (212,868), but had a significantly higher AOV of $150-175 with a lower conversion rate of 0.50-1.00%. daydesigner.com and janesagenda.com also had lower revenue, transactions, and sessions compared to thehappyplanner.com, with varying AOVs and conversion rates. Overall, thehappyplanner.com demonstrated competitive performance in terms of revenue, transactions, sessions, AOV, and conversion rate among its key competitors in the planner industry in July 2025.

erincondren.com screenshot
#1 erincondren.com
829.6K
Revenue
592.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bluesky.com screenshot
#2 bluesky.com
344.3K
Revenue
212.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
daydesigner.com screenshot
#3 daydesigner.com
125.2K
Revenue
159.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
janesagenda.com screenshot
#4 janesagenda.com
48.2K
Revenue
19.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thehappyplanner.com vs top market performers
thehappyplanner.com
top retailers
conversion rate vs average order value for thehappyplanner.com and its competitors
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Revenue share by device at thehappyplanner.com

In July large majority of sales on thehappyplanner.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on thehappyplanner.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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thehappyplanner.com channels

Identify top traffic channels that drive growth for thehappyplanner.comand discover how performance of traffic channels has changed over time.

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thehappyplanner.com Google Ads spend

Evaluate thehappyplanner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehappyplanner.com devices

Review thehappyplanner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehappyplanner.com top markets

Explore thehappyplanner.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehappyplanner.com country & global rank

Assess the ranking of thehappyplanner.com among other retailers within its primary country and worldwide.

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