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Nov 2025
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Home/Insights/Retailers/thefloorstoredirect.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for thefloorstoredirect.comthefloorstoredirect.com

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17.8K
Revenue
Nov 25
5.1K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

high end high tech flooring from top manufacturers bought in bulk and saving passed on to our clients. huge savings are realized vs traditional retail pricing on flooring. our tech provides use in demanding environments (dogs, rentals, restaurants, commercial). we pride ourselves on educating our clients first.

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thefloorstoredirect.com Annual Revenue and Growth

thefloorstoredirect.com's annual sales on its online store amounted to $727.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$727.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thefloorstoredirect.com revenue by year

thefloorstoredirect.com's monthly revenueOVER TIME
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Over the past three months, thefloorstoredirect.com revenue has experienced decline of 36%, compared to the preceding three months.

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thefloorstoredirect.com revenue decline for last six months
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OVERVIEW
In November 2025, thefloorstoredirect.com reported online sales revenue of $17,797, significantly lower than the home_and_garden industry median of $122,040, with a conversion rate of 2.00-2.50%, below the high benchmark of 3.53%. Its average order value (AOV) ranged from $150 to $175, also trailing the industry high of $672. The website attracted 5,115 sessions, a stark contrast to the median of 32,500 and the leader, homedepot.com, which garnered 171,906,089 sessions, highlighting the need for strategic improvements to enhance visibility and performance in the competitive home_and_garden market.
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thefloorstoredirect.com competitors

In November 2025, thefloorstoredirect.com generated $17,797 in revenue from 116 transactions and 5,115 sessions with an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. In comparison, floorstoyourhome.com outperformed thefloorstoredirect.com with $474,207 in revenue from 1,308 transactions and 66,830 sessions, boasting a higher AOV of $350-375 but a slightly lower conversion rate of 1.50-2.00%. Meanwhile, floorcity.com had the highest revenue of $2,154,314 from 2,074 transactions and 93,342 sessions, with an AOV of $1025-1050 and a comparable conversion rate of 2.00-2.50% to thefloorstoredirect.com. Lastly, floorzz.com generated $457,296 in revenue from 819 transactions and 49,889 sessions, with a higher AOV of $550-575 but a conversion rate of 1.50-2.00%. Overall, thefloorstoredirect.com lags behind its competitors in terms of revenue and sessions, but remains competitive in terms of AOV and conversion rate.

floorstoyourhome.com screenshot
#1 floorstoyourhome.com
474.2K
Revenue
66.8K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
floorcity.com screenshot
#2 floorcity.com
2.2M
Revenue
93.3K
Sessions
2.0-2.5%
Conv. rate
$1000-1100
AOV
floorzz.com screenshot
#3 floorzz.com
457.3K
Revenue
49.9K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
thefloorstoredirect.com vs top market performers
thefloorstoredirect.com
top retailers
conversion rate vs average order value for thefloorstoredirect.com and its competitors
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Revenue share by device at thefloorstoredirect.com

In November large majority of sales on thefloorstoredirect.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In November large majority of sales on thefloorstoredirect.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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thefloorstoredirect.com channels

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thefloorstoredirect.com Google Ads spend

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thefloorstoredirect.com devices

Review thefloorstoredirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thefloorstoredirect.com top markets

Explore thefloorstoredirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thefloorstoredirect.com country & global rank

Assess the ranking of thefloorstoredirect.com among other retailers within its primary country and worldwide.

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