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Sep 2025
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Home/Insights/Retailers/thecupcakecollection.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for thecupcakecollection.comthecupcakecollection.com

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40.1K
Revenue
Sep 25
7.8K
Sessions
Sep 25
5.0-5.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Thecupcakecollection.com is an online platform that offers a variety of cupcakes for sale. The website features a wide selection of freshly baked sweet treats, including classic favorites and unique flavors. Customers can order these delectable homemade cupcakes to satisfy their cravings or for special occasions.

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thecupcakecollection.com Annual Revenue and Growth

thecupcakecollection.com's annual sales on its online store amounted to $327.7K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$327.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
thecupcakecollection.com revenue by year

thecupcakecollection.com's monthly revenueOVER TIME
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Over the past three months, thecupcakecollection.com revenue has experienced growth of 513%, compared to the preceding three months.

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thecupcakecollection.com revenue growth for last six months
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OVERVIEW
In September 2025, thecupcakecollection.com generated $40,121 in online sales, falling below the food_and_drink median of $50,437, while its conversion rate of 5.00-5.50% surpassed the industry average of 4.99%. With an average order value (AOV) between $100-125, it remains competitive against a high AOV benchmark of $340. The site attracted 7,768 sessions, significantly lower than the median of 16,302 and the leader, nespresso.com, with 15,599,588 sessions, highlighting potential areas for improvement in traffic and sales.
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thecupcakecollection.com competitors

In September 2025, thecupcakecollection.com reported a revenue of $40,121 with 392 transactions and 7,768 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 5.00-5.50%. When compared to its competitors, the Cupcake Collection falls short in revenue and transactions but excels in conversion rate. Wicked Good Cupcakes leads with a revenue of $113,620 and 861 transactions, followed by Bake by Melissa with $744,442 in revenue and 5,689 transactions. Despite having a lower revenue, the Cupcake Collection surpasses its competitors in conversion rate, which may indicate a strong customer loyalty and effective marketing strategies. Overall, the Cupcake Collection competes well in the market but has room for growth in terms of revenue and transactions compared to its industry counterparts.

wickedgoodcupcakes.com screenshot
#1 wickedgoodcupcakes.com
113.6K
Revenue
31.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
bakedbymelissa.com screenshot
#2 bakedbymelissa.com
744.4K
Revenue
279K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
kupcakerie.com screenshot
#3 kupcakerie.com
19.9K
Revenue
4.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
bakemeawish.com screenshot
#4 bakemeawish.com
378.8K
Revenue
89.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
sweetstreet.com screenshot
#5 sweetstreet.com
27.7K
Revenue
17.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
thecupcakecollection.com vs top market performers
thecupcakecollection.com
top retailers
conversion rate vs average order value for thecupcakecollection.com and its competitors
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Revenue share by device at thecupcakecollection.com

In September large majority of sales on thecupcakecollection.com, 100% was finalized on desktop devices, with 0.02% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on thecupcakecollection.com, 100% was finalized on desktop devices, with 0.02% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thecupcakecollection.com channels

Identify top traffic channels that drive growth for thecupcakecollection.comand discover how performance of traffic channels has changed over time.

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thecupcakecollection.com Google Ads spend

Evaluate thecupcakecollection.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thecupcakecollection.com devices

Review thecupcakecollection.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thecupcakecollection.com top markets

Explore thecupcakecollection.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thecupcakecollection.com country & global rank

Assess the ranking of thecupcakecollection.com among other retailers within its primary country and worldwide.

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