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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

swap.com

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25.3K

Revenue

54.3K

Sessions

1.5-2.0%

Conversion rate

$0-25

Average order value

Online only revenue for swap.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: AUCTIONS

Swap.com is an online marketplace where users can buy and sell quality secondhand items. The website offers a diverse selection of clothing, accessories, toys, books, and household goods for people of all ages. Users can find excellent deals and enjoy the convenience of hassle-free swapping.

swap.com’s revenueOVER TIME
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Over the past three months, swap.com revenue has experienced decline of 48%, compared to the preceding three months.

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swap.com revenue decline for last six months

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OVERVIEW

In September 2024, swap.com in the AUCTIONS industry had a revenue of $25,288, a conversion rate of 1.50-2.00%, an AOV of $0-25, and 54,300 sessions. The median revenue in the category is $174,090, with the largest online store being vatera.hu at $3,995,269. The highest conversion rate is 3.05% and the lowest is 0.61%. A very high AOV is $311 while a very low AOV is $40. The store with the highest sessions is vatera.hu at 2,478,768, with a median of 100,101 sessions.

swap.com competitors

When comparing swap.com to its competitors in the online thrift and secondhand market, it is evident that swap.com falls in the middle of the pack in terms of revenue. With a revenue of $25,288, swap.com is outperformed by thrifted.com with a significant revenue of $1,464,575. However, swap.com surpasses goodfair.com and thriftworld.com in terms of revenue. In regards to the number of transactions, swap.com has 1,050 transactions, which is higher than goodfair.com but lower than thrifted.com and 2ndstreetusa.com. Additionally, swap.com has a competitive conversion rate of 1.50-2.00, similar to thriftworld.com, but lower than swapboutique.com. Overall, swap.com holds its own in the market, but faces tough competition from thrifted.com and other players with higher revenues and transaction volumes.

#1 goodfair.com

22.6K

Revenue

34.7K

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

#2 2ndstreetusa.com

471.4K

Revenue

231K

Sessions

0.5-1.0%

Conv. rate

$400-500

AOV

#3 thrifted.com

1.5M

Revenue

466.2K

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#4 thriftworld.com

20.2K

Revenue

18.6K

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#5 swapboutique.com

27.3K

Revenue

4.7K

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

swap.com vs top market performers

swap.com

top retailers

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swap.com brandsby revenue

Arizona

Top retailers:birkenstock.com jcpenney.com amazon.com

Other Genes Black

Xersion

Top retailers:thredup.com ebay.com truegether.com

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Top retailers:nordstrom.com ebay.de

swap.com categoriesby revenue

Shirts & Tops

Top retailers:hm.com uniqlo.com amazon.com

Apparel & Accessories

Top retailers:asos.com eurocarparts.com temu.com

Pants

Top retailers:levi.com gap.com lululemon.com

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Top retailers:ikea.com wayfair.com nordstrom.com

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swap.com channels

Identify top traffic channels that drive growth for swap.comand discover how performance of traffic channels has changed over time.

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swap.com Google Ads spend

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swap.com devices

Review swap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swap.com top markets

Explore swap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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