Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for swap.comswap.com

Start benchmarking for free
Sign in with GoogleSign up with Google
126.3
Revenue
Aug 26
1K
Sessions
Aug 26
0.0-0.5%
Conv. rate
Aug 26
$25-50
AOV
Aug 26
Loading...

Swap.com is an online marketplace where users can buy and sell quality secondhand items. The website offers a diverse selection of clothing, accessories, toys, books, and household goods for people of all ages. Users can find excellent deals and enjoy the convenience of hassle-free swapping.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

swap.com Annual Revenue and Growth

swap.com's annual sales on its online store amounted to $131.2K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$131.2K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
swap.com revenue by year

swap.com's monthly revenueOVER TIME
View real-time data

Over the past three months, swap.com revenue has experienced decline of 94%, compared to the preceding three months.

View real-time data
swap.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In August 2026, swap.com experienced 1,002 sessions, significantly lower than an average auctions store's 48,500 sessions. The site's revenue for online sales was $126, while an average auctions store generates around $133,000 monthly. swap.com's conversion rate ranged between 0.00-0.50%, falling short of the typical auctions category range of 0.4% to 3.07%. Additionally, swap.com had an average order value (AOV) of $25-50, compared to an average auctions store's typical range of $37 to $414, highlighting substantial gaps in performance against category benchmarks.
Read more

swap.com competitors

In August 2026, swap.com trails significantly behind 2ndstreetusa.com, which boasts a revenue of 1.8 million, while swap.com reports just 126. With 4,868 transactions, 2ndstreetusa.com also outperforms swap.com, which records only 4 transactions. In terms of sessions, 2ndstreetusa.com leads with 564,000, compared to swap.com's 1,002 sessions. The average order value (AOV) at swap.com ranges from 25-50, while 2ndstreetusa.com enjoys a much higher AOV of 350-375. Similarly, thrifted.com, with a revenue of 1 million and 6,644 transactions, showcases superior performance across all metrics. Other competitors like swapboutique.com and thriftworld.com also exceed swap.com in revenue, transactions, and sessions. In contrast, swap.com maintains a conversion rate of 0.00-0.50, falling short of competitors like swapboutique.com, which achieves a conversion rate of 4.00-4.50.

2ndstreetusa.com screenshot
#1 2ndstreetusa.com
1.8M
Revenue
564.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
thrifted.com screenshot
#2 thrifted.com
1M
Revenue
608K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
thriftworld.com screenshot
#3 thriftworld.com
64.7K
Revenue
43.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
swapboutique.com screenshot
#4 swapboutique.com
79.3K
Revenue
9.1K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
clothesmentor.com screenshot
#5 clothesmentor.com
1.8M
Revenue
460.3K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
swap.com vs top market performers
swap.com
top retailers
conversion rate vs average order value for swap.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at swap.com

In August large majority of sales on swap.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on swap.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries swap.com operates in

swap.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

swap.com channels

Identify top traffic channels that drive growth for swap.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

swap.com Google Ads spend

Evaluate swap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

swap.com devices

Review swap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

swap.com top markets

Explore swap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

swap.com country & global rank

Assess the ranking of swap.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard