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Jan 2026
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Home/Insights/Retailers/stohlquist.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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27.4K
Revenue
Jan 26
4.3K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Stohlquist.com is a website that offers a range of products related to water sports and outdoor activities. They sell a variety of high-quality items such as life jackets, drysuits, wetsuits, paddle gear, and accessories. The site provides detailed information about their products, ensuring consumers make well-informed choices.

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stohlquist.com Annual Revenue and Growth

stohlquist.com's annual sales on its online store amounted to $811.5K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$811.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
stohlquist.com revenue by year

stohlquist.com's monthly revenueOVER TIME
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Over the past three months, stohlquist.com revenue has experienced decline of 49%, compared to the preceding three months.

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stohlquist.com revenue decline for last six months
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OVERVIEW
In January 2026, stohlquist.com generated $27,353 in online sales, significantly lower than the e-commerce industry median of $104,613. Its conversion rate ranged from 3.50% to 4.00%, slightly above the industry high of 3.81%. The average order value (AOV) was between $150 and $175, compared to a high of $348 in the sector. With 4,288 sessions, stohlquist.com struggled to compete against the median of 44,933 sessions in the e-commerce category, highlighting a need for increased traffic and revenue growth to better align with industry standards.
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stohlquist.com competitors

When comparing stohlquist.com to its competitors in the kayaking gear industry as of January 2026, stohlquist.com falls behind in terms of revenue with $27,353. astraldesigns.com leads the pack with $91,264, followed by olympicoutdoorcenter.com with $48,448, and kayakacademy.com with $16,734. In terms of transactions, stohlquist.com had 160, while astraldesigns.com had 507, olympicoutdoorcenter.com had 120, and kayakacademy.com had 62. stohlquist.com had 4,288 sessions, with astraldesigns.com at 43,895, olympicoutdoorcenter.com at 12,499, and kayakacademy.com at 4,533. stohlquist.com's Average Order Value (AOV) ranged from $150 to $175, which is lower compared to the competitors: astraldesigns.com at $175 to $200, olympicoutdoorcenter.com at $400 to $425, and kayakacademy.com at $250 to $275. However, stohlquist.com had a higher conversion rate of 3.50-4.00%, compared to astraldesigns.com at 1.00-1.50%, olympicoutdoorcenter.com at 0.50-1.00%, and kayakacademy.com at 1.00-1.50%.

astraldesigns.com screenshot
#1 astraldesigns.com
91.3K
Revenue
43.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
olympicoutdoorcenter.com screenshot
#2 olympicoutdoorcenter.com
48.4K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
kayakacademy.com screenshot
#3 kayakacademy.com
16.7K
Revenue
4.5K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
nrs.com screenshot
#4 nrs.com
1M
Revenue
149.6K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
stohlquist.com vs top market performers
stohlquist.com
top retailers
conversion rate vs average order value for stohlquist.com and its competitors
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Revenue share by device at stohlquist.com

In January large majority of sales on stohlquist.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In January large majority of sales on stohlquist.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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stohlquist.com channels

Identify top traffic channels that drive growth for stohlquist.comand discover how performance of traffic channels has changed over time.

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stohlquist.com Google Ads spend

Evaluate stohlquist.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stohlquist.com devices

Review stohlquist.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stohlquist.com top markets

Explore stohlquist.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stohlquist.com country & global rank

Assess the ranking of stohlquist.com among other retailers within its primary country and worldwide.

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