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Sep 2025
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Home/Insights/Retailers/stellacove.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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17.5K
Revenue
Sep 25
6.5K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Stella Cove is a website that sells a wide variety of swimwear and beach accessories for children. They offer a range of swimsuits, coverups, swim shorts, and hats in vibrant colours and stylish designs. Customers can find sizes for infants, toddlers, and older kids, catering to different age groups.

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stellacove.com Annual Revenue and Growth

stellacove.com's annual sales on its online store amounted to $220.4K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$220.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
stellacove.com revenue by year

stellacove.com's monthly revenueOVER TIME
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Over the past three months, stellacove.com revenue has experienced decline of 52%, compared to the preceding three months.

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stellacove.com revenue decline for last six months
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OVERVIEW
In September 2025, stellacove.com generated $17,504 in online sales, significantly lower than the FASHION AND APPAREL median of $74,931, with a conversion rate between 2.00-2.50%, trailing behind the industry high of 3.2%. Its average order value (AOV) ranged from $100-125, well below the sector’s high of $382, while it recorded 6,548 sessions, starkly contrasting with the median of 34,221. Despite competing against giants like shein.com, which boasts over $819 million in revenue and 297 million sessions, stellacove.com showcases potential for growth within a challenging market landscape.
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stellacove.com competitors

In September 2025, stellacove.com outperformed its competitor sieswim.com in terms of revenue, with stellacove.com generating $17,504 compared to sieswim.com's $3,075. Additionally, stellacove.com had more transactions (157 vs. 61) and sessions (6,548 vs. 2,649) than sieswim.com. However, both websites had a similar average order value (AOV) range of $100-125, indicating that customers on both sites were willing to spend a similar amount per order. Interestingly, both websites also had a similar conversion rate range of 2.00-2.50%, suggesting that they were equally successful in turning website visitors into customers. Overall, stellacove.com demonstrated stronger performance in terms of revenue and website traffic compared to its competitor sieswim.com in September 2025.

sieswim.com screenshot
#1 sieswim.com
3.1K
Revenue
2.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
stellacove.com vs top market performers
stellacove.com
top retailers
conversion rate vs average order value for stellacove.com and its competitors
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Revenue share by device at stellacove.com

In September large majority of sales on stellacove.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In September large majority of sales on stellacove.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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stellacove.com channels

Identify top traffic channels that drive growth for stellacove.comand discover how performance of traffic channels has changed over time.

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stellacove.com Google Ads spend

Evaluate stellacove.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stellacove.com devices

Review stellacove.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stellacove.com top markets

Explore stellacove.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stellacove.com country & global rank

Assess the ranking of stellacove.com among other retailers within its primary country and worldwide.

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