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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.4M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
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SparkFun.com is an online platform specializing in selling a wide range of electronic components for makers and hobbyists. Their inventory includes products like microcontrollers, sensors, LEDs, cables, and kits, catering to beginners and advanced users alike. SparkFun.com also provides educational resources, tutorials, and project ideas to facilitate learning and creativity with electronics.

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sparkfun.com's revenueOVER TIME
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Over the past three months, sparkfun.com revenue has experienced decline of 37%, compared to the preceding three months.

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sparkfun.com revenue decline for last six months
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OVERVIEW
In July 2025, sparkfun.com in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $1,435,157 with a conversion rate of 0.50-1.00% and an AOV of $225-250. The site recorded 1,019,764 sessions. Compared to the category median revenue of $113,562, sparkfun.com's performance metrics are moderate. However, when compared to the highest performing store m.takealot.com with revenue of $21,197,545, there is room for growth. With sessions lower than boat-lifestyle.com at 10,681,946, there is also an opportunity to increase site traffic for improved performance in the future.
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sparkfun.com competitors

In July 2025, sparkfun.com, with a revenue of $1,435,157 from 6,046 transactions and 1,019,764 sessions, has a competitive edge in terms of conversion rate compared to its competitors. arduino.cc leads the pack with a revenue of $39,420,788 from 96,428 transactions and 5,028,076 sessions, boasting a higher average order value (AOV) and conversion rate. seeedstudio.com follows with $3,734,693 revenue from 9,088 transactions and 786,107 sessions, also showing a higher AOV and conversion rate than SparkFun. digikey.com stands out with a significantly higher revenue of $98,714,981 from 81,937 transactions and 6,444,791 sessions, and a remarkably high AOV, but similar conversion rate to SparkFun. Despite not leading in revenue, SparkFun competes effectively in the market with its steady conversion rate among these key players in the industry.

arduino.cc screenshot
#1 arduino.cc
39.4M
Revenue
5M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
seeedstudio.com screenshot
#2 seeedstudio.com
3.7M
Revenue
786.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
jameco.com screenshot
#3 jameco.com
676K
Revenue
264.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
digikey.com screenshot
#4 digikey.com
98.7M
Revenue
6.4M
Sessions
1.0-1.5%
Conv. rate
$1200-1300
AOV
pololu.com screenshot
#5 pololu.com
1.1M
Revenue
331.5K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
sparkfun.com vs top market performers
sparkfun.com
top retailers
conversion rate vs average order value for sparkfun.com and its competitors
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Revenue share by device at sparkfun.com

In July large majority of sales on sparkfun.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on sparkfun.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sparkfun.com channels

Identify top traffic channels that drive growth for sparkfun.comand discover how performance of traffic channels has changed over time.

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sparkfun.com Google Ads spend

Evaluate sparkfun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sparkfun.com devices

Review sparkfun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sparkfun.com top markets

Explore sparkfun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sparkfun.com country & global rank

Assess the ranking of sparkfun.com among other retailers within its primary country and worldwide.

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