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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2.1M
Revenue
Sep 25
1.1M
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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SparkFun.com is an online platform specializing in selling a wide range of electronic components for makers and hobbyists. Their inventory includes products like microcontrollers, sensors, LEDs, cables, and kits, catering to beginners and advanced users alike. SparkFun.com also provides educational resources, tutorials, and project ideas to facilitate learning and creativity with electronics.

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sparkfun.com Annual Revenue and Growth

sparkfun.com's annual sales on its online store amounted to $57.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$57.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sparkfun.com revenue by year

sparkfun.com's monthly revenueOVER TIME
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Over the past three months, sparkfun.com revenue has experienced decline of 9.3%, compared to the preceding three months.

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sparkfun.com revenue decline for last six months
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OVERVIEW
In September 2025, sparkfun.com achieved $2,112,357 in online sales revenue, significantly higher than the industry median of $112,472, though trailing the leading competitor, m.takealot.com, at $20,889,823. The site's conversion rate ranged from 0.50% to 1.00%, well below the industry's high of 3.97% but above the low of 0.4%. The average order value (AOV) was between $225 and $250, far below the industry high of $716. With 1,124,954 sessions, sparkfun.com also surpassed the median of 47,375, but remained far behind the highest sessions recorded at 9,664,274 from boat-lifestyle.com.
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sparkfun.com competitors

In September 2025, when comparing sparkfun.com to its competitors, it is evident that sparkfun.com falls behind in terms of revenue. While sparkfun.com generated $2,112,357 in revenue from 8,593 transactions and 1,124,954 sessions with an AOV of $225-250 and a conversion rate of 0.50-1.00, its competitors such as arduino.cc, digikey.com, and seeedstudio.com outperformed it significantly. For example, digikey.com amassed $108,975,648 in revenue from 96,396 transactions and 6,741,984 sessions with an AOV of $1125-1150 and a conversion rate of 1.00-1.50. Similarly, arduino.cc and seeedstudio.com also surpassed sparkfun.com in revenue, transactions, sessions, AOV, and conversion rates. However, sparkfun.com may have an advantage in offering more budget-friendly options with a lower AOV compared to some of its competitors like digikey.com.

arduino.cc screenshot
#1 arduino.cc
43.3M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
seeedstudio.com screenshot
#2 seeedstudio.com
3.7M
Revenue
793K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
jameco.com screenshot
#3 jameco.com
790.9K
Revenue
241.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
digikey.com screenshot
#4 digikey.com
109M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$1100-1200
AOV
pololu.com screenshot
#5 pololu.com
1.5M
Revenue
306.6K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
sparkfun.com vs top market performers
sparkfun.com
top retailers
conversion rate vs average order value for sparkfun.com and its competitors
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Revenue share by device at sparkfun.com

In September large majority of sales on sparkfun.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on sparkfun.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sparkfun.com channels

Identify top traffic channels that drive growth for sparkfun.comand discover how performance of traffic channels has changed over time.

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sparkfun.com Google Ads spend

Evaluate sparkfun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sparkfun.com devices

Review sparkfun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sparkfun.com top markets

Explore sparkfun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sparkfun.com country & global rank

Assess the ranking of sparkfun.com among other retailers within its primary country and worldwide.

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