serta.com
Serta.com is a website that provides a wide selection of bedding products. They offer mattresses, pillows, mattress toppers, bedding sets, and adjustable bases. The website also features informative articles and customer reviews to guide potential buyers in their purchase decisions.
GRIPS CUSTOMERS & RESEARCH PARTNERS
serta.com Annual Revenue and Growth
serta.com's annual sales on its online store amounted to $6.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
serta.com's monthly revenueOVER TIME
Over the past three months, serta.com revenue has experienced growth of 4.9%, compared to the preceding three months.
serta.com competitors
In August 2025, serta.com generated a revenue of $224,322 with 201 transactions and 191,823 sessions. Their Average Order Value (AOV) falls between $1100-$1125, and the conversion rate ranges from 0.00-0.50. Comparing serta.com to its competitors, we see that americanmattress.com had significantly lower revenue at $5,260 with 8 transactions and 32,653 sessions. us-mattress.com outperformed serta.com with a revenue of $384,338 from 340 transactions and 36,567 sessions, boasting a higher AOV of $1125-$1150 and a conversion rate of 0.50-1.00. Other competitors like turmerry.com, dealbeds.com, and mattressfirm.com also had varying levels of revenue, transactions, sessions, AOV, and conversion rates. Despite stiff competition, serta.com holds its ground with a decent performance in the mattress industry.
Revenue share by device at serta.com
In August large majority of sales on serta.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
serta.com channels
Identify top traffic channels that drive growth for serta.comand discover how performance of traffic channels has changed over time.
serta.com Google Ads spend
Evaluate serta.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
serta.com devices
Review serta.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
