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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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321.7K
Revenue
222.9K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
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Serta.com is a website that provides a wide selection of bedding products. They offer mattresses, pillows, mattress toppers, bedding sets, and adjustable bases. The website also features informative articles and customer reviews to guide potential buyers in their purchase decisions.

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serta.com's revenueOVER TIME
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Over the past three months, serta.com revenue has experienced decline of 17%, compared to the preceding three months.

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serta.com revenue decline for last six months
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OVERVIEW
In May 2025, serta.com in the FURNITURE industry had a revenue of $321,661, conversion rate of 0.00-0.50%, AOV of $1075-1100, and sessions totaling 222,887. The highest revenue was from ikea.com at $586,811,843, conversion rate of 2.04%, AOV of $1,216, and sessions of 212,449,318. The median revenue in the category was $138,154, with a conversion rate of 0.25% and AOV of $278. Median sessions in the industry were 33,241.
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serta.com competitors

In May 2025, serta.com generated $321,661 in revenue from 294 transactions with 222,887 sessions, resulting in an average order value (AOV) of $1075-$1100 and a conversion rate of 0.00-0.50%. In comparison, turmerry.com had higher revenue of $375,005 from 1,322 transactions and 102,939 sessions, with an AOV of $275-$300 and a conversion rate of 1.00-1.50%. On the other hand, us-mattress.com earned $257,263 from 217 transactions and 27,446 sessions, with an AOV of $1175-$1200 and a conversion rate of 0.50-1.00%. mattressfirm.com significantly outperformed all competitors with revenue of $46,196,548 from 72,561 transactions and 7,764,832 sessions, boasting an AOV of $625-$650 and a conversion rate of 0.50-1.00%. dealbeds.com and americanmattress.com also had lower revenue and transaction numbers compared to serta.com.

americanmattress.com screenshot
#1 americanmattress.com
7.3K
Revenue
38.4K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
us-mattress.com screenshot
#2 us-mattress.com
257.3K
Revenue
27.4K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
turmerry.com screenshot
#3 turmerry.com
375K
Revenue
102.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
dealbeds.com screenshot
#4 dealbeds.com
33.6K
Revenue
20.7K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
mattressfirm.com screenshot
#5 mattressfirm.com
46.2M
Revenue
7.8M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
serta.com vs top market performers
serta.com
top retailers
conversion rate vs average order value for serta.com and its competitors
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Revenue share by device at serta.com

In May large majority of sales on serta.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.

In May large majority of sales on serta.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.
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serta.com channels

Identify top traffic channels that drive growth for serta.comand discover how performance of traffic channels has changed over time.

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serta.com Google Ads spend

Evaluate serta.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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serta.com devices

Review serta.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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serta.com top markets

Explore serta.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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serta.com country & global rank

Assess the ranking of serta.com among other retailers within its primary country and worldwide.

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