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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for serta.comserta.com

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326.6K
Revenue
Sep 26
261.1K
Sessions
Sep 26
0.0-0.5%
Conv. rate
Sep 26
$1100-1200
AOV
Sep 26
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Serta.com is a website that provides a wide selection of bedding products. They offer mattresses, pillows, mattress toppers, bedding sets, and adjustable bases. The website also features informative articles and customer reviews to guide potential buyers in their purchase decisions.

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serta.com Annual Revenue and Growth

serta.com's annual sales on its online store amounted to $3.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
serta.com revenue by year

serta.com's monthly revenueOVER TIME
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Over the past three months, serta.com revenue has experienced growth of 14%, compared to the preceding three months.

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serta.com revenue growth for last six months
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OVERVIEW
In September 2026, serta.com generated $327,000 in online sales, significantly higher than the typical furniture retailer's monthly revenue of around $137,000. The site attracted 261,000 sessions, well above the typical furniture retailer's 28,700 sessions. However, its conversion rate of 0.00-0.50% falls below the typical furniture retailer's range of 0.25% to 1.99%. Meanwhile, serta.com’s average order value (AOV) of $1125-1150 is within the typical furniture category range of $296 to $1,221.
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serta.com competitors

In September 2026, mattressfirm.com leads significantly in revenue with $53.5 million and transactions at 83,200. serta.com follows with $327,000 in revenue and 287 transactions, ranking third among competitors. turmerry.com, with $465,000 in revenue and 1,612 transactions, surpasses serta.com in both metrics, while serta.com has 261,000 sessions, outperforming us-mattress.com’s 6,858 sessions but trailing behind mattressfirm.com’s impressive 7.8 million sessions. Both serta.com and dealbeds.com share a similar conversion rate range of 0.00-0.50%, while turmerry.com and us-mattress.com enjoy higher rates of 0.50-1.00%. Despite being ranked third, serta.com demonstrates competitive AOV at $1,125-$1,150.

americanmattress.com screenshot
#1 americanmattress.com
1.3K
Revenue
10.9K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
us-mattress.com screenshot
#2 us-mattress.com
67.5K
Revenue
6.9K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
turmerry.com screenshot
#3 turmerry.com
464.9K
Revenue
202.7K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
dealbeds.com screenshot
#4 dealbeds.com
52.4K
Revenue
25.2K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
mattressfirm.com screenshot
#5 mattressfirm.com
53.5M
Revenue
7.8M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
serta.com vs top market performers
serta.com
top retailers
conversion rate vs average order value for serta.com and its competitors
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Revenue share by device at serta.com

In September large majority of sales on serta.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on serta.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries serta.com operates in

serta.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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serta.com channels

Identify top traffic channels that drive growth for serta.comand discover how performance of traffic channels has changed over time.

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serta.com Google Ads spend

Evaluate serta.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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serta.com devices

Review serta.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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serta.com top markets

Explore serta.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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serta.com country & global rank

Assess the ranking of serta.com among other retailers within its primary country and worldwide.

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