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Oct 2025
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Home/Insights/Retailers/serenityknives.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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18.1K
Revenue
Oct 25
5.4K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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serenityknives.com Annual Revenue and Growth

serenityknives.com's annual sales on its online store amounted to $203.7K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$203.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
serenityknives.com revenue by year

serenityknives.com's monthly revenueOVER TIME
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Over the past three months, serenityknives.com revenue has experienced decline of 38%, compared to the preceding three months.

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serenityknives.com revenue decline for last six months
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OVERVIEW
In October 2025, serenityknives.com reported online sales revenue of $18,149, significantly below the SPORTS industry median of $103,393. The site's conversion rate ranged from 1.50-2.00%, while the industry high stands at 2.58%. With an average order value (AOV) between $175-200, it lags behind the high AOV of $652 seen in the sector. The site recorded 5,405 sessions, a stark contrast to the 13,734,560 sessions of the leading competitor, gunbroker.com, with the industry median sessions at 38,088, highlighting the challenges serenityknives.com faces in gaining market traction.
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serenityknives.com competitors

In October 2025, serenityknives.com reported a revenue of $18,149 from 91 transactions and 5,405 sessions, with an average order value (AOV) ranging from $175 to $200 and a conversion rate of 1.50% to 2.00%. In comparison, districtcutlery.com generated $12,483 in revenue from 45 transactions and 4,134 sessions, with an AOV of $275 to $300 and a conversion rate of 1.00% to 1.50%. knifeaid.com outperformed both with a revenue of $604,570 from 5,351 transactions and 49,033 sessions, boasting an AOV of $100 to $125 and a high conversion rate of 10.50% to 11.00%. spyderco.com also had impressive numbers, with $432,217 in revenue from 1,904 transactions and 228,281 sessions, an AOV of $225 to $250, but a lower conversion rate of 0.50% to 1.00%.

districtcutlery.com screenshot
#1 districtcutlery.com
12.5K
Revenue
4.1K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
knifeaid.com screenshot
#2 knifeaid.com
604.6K
Revenue
49K
Sessions
10.5-11.0%
Conv. rate
$100-125
AOV
spyderco.com screenshot
#3 spyderco.com
432.2K
Revenue
228.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
serenityknives.com vs top market performers
serenityknives.com
top retailers
conversion rate vs average order value for serenityknives.com and its competitors
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Revenue share by device at serenityknives.com

In October large majority of sales on serenityknives.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In October large majority of sales on serenityknives.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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serenityknives.com channels

Identify top traffic channels that drive growth for serenityknives.comand discover how performance of traffic channels has changed over time.

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serenityknives.com Google Ads spend

Evaluate serenityknives.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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serenityknives.com devices

Review serenityknives.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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serenityknives.com top markets

Explore serenityknives.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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serenityknives.com country & global rank

Assess the ranking of serenityknives.com among other retailers within its primary country and worldwide.

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