safariland.com
Safariland.com is a website that offers a wide range of products related to law enforcement and personal protection. Their inventory includes holsters, body armor, helmets, handcuffs, and various tactical gear. They specialize in providing essential equipment to professionals in the security industry.
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safariland.com's revenueOVER TIME
Over the past three months, safariland.com revenue has experienced decline of 11%, compared to the preceding three months.
safariland.com competitors
In July 2025, safariland.com outperformed its competitors in terms of revenue, transactions, and sessions. safariland.com generated $1,214,410 in revenue from 4,135 transactions and 590,443 sessions. The average order value (AOV) ranged from $275 to $300, with a conversion rate of 0.50-1.00. In comparison, blade-tech.com had revenue of $122,351 from 884 transactions and 110,635 sessions, with an AOV of $125-150 and a similar conversion rate. vedderholsters.com performed well with $656,857 in revenue from 5,849 transactions and 313,318 sessions, boasting a higher AOV of $100-125 and a conversion rate of 1.50-2.00. bravoconcealment.com and daraholsters.com lagged behind in revenue and sessions, with varying AOVs and lower conversion rates compared to safariland.com.
Revenue share by device at safariland.com
In July large majority of sales on safariland.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safariland.com channels
Identify top traffic channels that drive growth for safariland.comand discover how performance of traffic channels has changed over time.
safariland.com Google Ads spend
Evaluate safariland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
safariland.com devices
Review safariland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
