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Jan 2026
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Home/Insights/Retailers/rustico.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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3.9K
Revenue
Jan 26
1.3K
Sessions
Jan 26
4.0-4.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Rustico.com is an online platform that offers a wide range of products for sale. Their inventory primarily consists of handcrafted leather goods, stationery, and journals. The website also features accessories and gifts, made with a focus on durability and timeless aesthetics.

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rustico.com Annual Revenue and Growth

rustico.com's annual sales on its online store amounted to $67.2K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$67.2K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rustico.com revenue by year

rustico.com's monthly revenueOVER TIME
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Over the past three months, rustico.com revenue has experienced decline of 50%, compared to the preceding three months.

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rustico.com revenue decline for last six months
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OVERVIEW
In January 2026, rustico.com generated $3,943 in online sales, significantly below the GIFTS median of $50,312, with a conversion rate of 4.00-4.50%, slightly shy of the high benchmark of 5.76%. Its average order value (AOV) ranged from $50 to $75, well below the high of $219, while the site attracted 1,261 sessions, far behind the category leader, paperlesspost.com, which saw 12,597,789 sessions, illustrating the challenges rustico.com faces in scaling its online presence in a competitive market.
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rustico.com competitors

In January 2026, rustico.com had a revenue of $3,943 from 55 transactions and 1,261 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 4.00-4.50%. When compared to its competitors, rustico.com lags behind in terms of revenue and transactions. For example, leatherology.com generated $986,702 in revenue from 5,051 transactions and 381,669 sessions, with an AOV of $175-200 and a conversion rate of 1.00-1.50%. Similarly, galenleather.com and jennibick.com also outperformed rustico.com in revenue and transactions. Despite having a competitive AOV and conversion rate, rustico.com may need to focus on increasing its traffic and transactions to compete effectively in the market.

jennibick.com screenshot
#1 jennibick.com
150.5K
Revenue
114.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
galenleather.com screenshot
#2 galenleather.com
343.8K
Revenue
292.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
leatherology.com screenshot
#3 leatherology.com
986.7K
Revenue
381.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
oberondesign.com screenshot
#4 oberondesign.com
53K
Revenue
47.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
olpr.com screenshot
#5 olpr.com
66.2K
Revenue
45.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
rustico.com vs top market performers
rustico.com
top retailers
conversion rate vs average order value for rustico.com and its competitors
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rustico.com channels

Identify top traffic channels that drive growth for rustico.comand discover how performance of traffic channels has changed over time.

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rustico.com Google Ads spend

Evaluate rustico.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rustico.com devices

Review rustico.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rustico.com top markets

Explore rustico.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rustico.com country & global rank

Assess the ranking of rustico.com among other retailers within its primary country and worldwide.

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