Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/roughlinen.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for roughlinen.comroughlinen.com

Start benchmarking for free
Sign in with GoogleSign up with Google
412.9K
Revenue
Nov 25
69K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Roughlinen.com is an e-commerce website specializing in selling a collection of handmade home linen and linen clothing. They offer a range of products, such as bedding, table linens, kitchen towels, and clothing items, all crafted using high-quality linen. The site provides a platform for customers to browse and purchase these linen-based products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

roughlinen.com Annual Revenue and Growth

roughlinen.com's annual sales on its online store amounted to $3.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
roughlinen.com revenue by year

roughlinen.com's monthly revenueOVER TIME
View real-time data

Over the past three months, roughlinen.com revenue has experienced growth of 28%, compared to the preceding three months.

View real-time data
roughlinen.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Top products on roughlinen.comby revenue

#1 St. Barts Linen Robe
$185.9
Price
$40K
Revenue
#2 Digital Gift Card
$372.5
Price
$33.2K
Revenue
#3 St. Barts Linen Robe (Ready to Ship)
$184.3
Price
$32.1K
Revenue
#4 The Bella Linen Pinafore-Apron
$94.5
Price
Revenue
#5 Orkney Linen Duvet Cover
$463
Price
Revenue
#6 Orkney Linen Sheet Set
$504.6
Price
Revenue
#7 Orkney Linen Duvet Cover (Ready to Ship)
$403.1
Price
Revenue
#8 Orkney Linen Curtain (Ready to Ship)
$173.1
Price
Revenue
#9 Down Pillow
$156.6
Price
Revenue
#10 Orkney Linen Sham (Ready to Ship)
$64
Price
Revenue
#1 St. Barts Linen Robe
$185.9
Price
$40K
Revenue
#2 Digital Gift Card
$372.5
Price
$33.2K
Revenue
#3 St. Barts Linen Robe (Ready to Ship)
$184.3
Price
$32.1K
Revenue
Get access to full product performance analysis
Sign in with GoogleSign up with Google
OVERVIEW
In November 2025, roughlinen.com, operating in the home and garden industry, generated $412,877 in online sales, significantly exceeding the median of $122,040. With a conversion rate of 1.50-2.00%, it falls below the high benchmark of 3.53%. The average order value (AOV) ranged from $275 to $300, under the high AOV of $672. roughlinen.com attracted 68,988 sessions, well above the median of 32,500 but far from homedepot.com's remarkable 171,906,089 sessions. Overall, roughlinen.com demonstrates strong performance relative to industry standards while still having room for growth in conversion rates and session traffic.
Read more

roughlinen.com competitors

In November 2025, roughlinen.com generated a revenue of $412,877 from 1,381 transactions and 68,988 sessions, with an average order value (AOV) of $275-$300 and a conversion rate of 1.50-2.00%. Compared to its competitors, roughlinen.com falls behind in terms of revenue and transactions. bedthreads.com outperformed roughlinen.com with a revenue of $474,642 from 1,820 transactions and 259,946 sessions, despite having a lower AOV of $250-$275 and a conversion rate of 0.50-1.00%. However, roughlinen.com had a higher conversion rate than matteola.com, The Citizenry, and brooklinen.com. matteola.com had a revenue of $141,308 from 255 transactions and 12,486 sessions, with a high AOV of $550-$575 and a conversion rate of 2.00-2.50%. The Citizenry excelled with a revenue of $2,370,930 from 5,897 transactions and 435,465 sessions, while brooklinen.com led the pack with a revenue of $27,415,812 from 104,409 transactions and 2,739,699 sessions.

bedthreads.com screenshot
#1 bedthreads.com
474.6K
Revenue
259.9K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
matteola.com screenshot
#2 matteola.com
141.3K
Revenue
12.5K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
the-citizenry.com screenshot
#3 the-citizenry.com
2.4M
Revenue
435.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
brooklinen.com screenshot
#4 brooklinen.com
27.4M
Revenue
2.7M
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
roughlinen.com vs top market performers
roughlinen.com
top retailers
conversion rate vs average order value for roughlinen.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at roughlinen.com

In November large majority of sales on roughlinen.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on roughlinen.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

roughlinen.com channels

Identify top traffic channels that drive growth for roughlinen.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

roughlinen.com Google Ads spend

Evaluate roughlinen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

roughlinen.com devices

Review roughlinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

roughlinen.com top markets

Explore roughlinen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

roughlinen.com country & global rank

Assess the ranking of roughlinen.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard