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Jul 2025
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Home/Insights/Retailers/roughlinen.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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244.8K
Revenue
69.3K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Roughlinen.com is an e-commerce website specializing in selling a collection of handmade home linen and linen clothing. They offer a range of products, such as bedding, table linens, kitchen towels, and clothing items, all crafted using high-quality linen. The site provides a platform for customers to browse and purchase these linen-based products.

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roughlinen.com's revenueOVER TIME
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Over the past three months, roughlinen.com revenue has experienced decline of 5.6%, compared to the preceding three months.

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roughlinen.com revenue decline for last six months
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Top products on roughlinen.comby revenue

#1 Orkney Linen Sheet Set
$498.6
Price
$92.7K
Revenue
#2 Orkney Linen Duvet Cover
$437.9
Price
$69.2K
Revenue
#3 Orkney Linen Fitted Sheet ( All Sizes)
$213.3
Price
$65.1K
Revenue
#4 St. Barts Linen Robe
$184
Price
Revenue
#5 Orkney Linen Bed Blanket
$364.3
Price
Revenue
#6 The Bella Linen Pinafore-Apron
$95.9
Price
Revenue
#7 Smooth Linen Sheet Set
$448
Price
Revenue
#8 St. Barts Linen Robe (Ready to Ship)
$186.2
Price
Revenue
#9 Orkney Linen Flat Sheet
$217.4
Price
Revenue
#10 St. Barts Linen Duvet Cover
$441.1
Price
Revenue
#1 Orkney Linen Sheet Set
$498.6
Price
$92.7K
Revenue
#2 Orkney Linen Duvet Cover
$437.9
Price
$69.2K
Revenue
#3 Orkney Linen Fitted Sheet ( All Sizes)
$213.3
Price
$65.1K
Revenue
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OVERVIEW
roughlinen.com in the home_and_garden industry had a revenue of $244,765 in July 2025, with a conversion rate of 1.00-1.50% and an AOV of $275-300. The site had 69,273 sessions during the month, compared to the highest sessions of 175,364,207 from homedepot.com. The median revenue for home_and_garden sites was $124,626, with a high conversion rate of 3.28% and a low of 0.62%. The AOV ranged from a high of $673 to a low of $93, and the median sessions were 36,567.
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roughlinen.com competitors

In July 2025, roughlinen.com generated a revenue of $244,765 with 836 transactions from 69,273 sessions, boasting an Average Order Value (AOV) of $275-300 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, bedthreads.com had a higher revenue of $275,195 with 987 transactions from 208,034 sessions but a lower conversion rate of 0.00-0.50%. matteola.com had a revenue of $91,187 with 215 transactions from 12,491 sessions, featuring a higher AOV of $400-425 and a conversion rate of 1.50-2.00%. the-citizenry.com significantly outperformed roughlinen.com with a revenue of $1,773,205, 3,942 transactions from 327,626 sessions, an AOV of $425-450, and a similar conversion rate of 1.00-1.50%. brooklinen.com was the top performer with a revenue of $10,007,269, 34,194 transactions from 1,519,575 sessions, a similar AOV of $275-300, but a higher conversion rate of 2.00-2.50%.

bedthreads.com screenshot
#1 bedthreads.com
275.2K
Revenue
208K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
matteola.com screenshot
#2 matteola.com
91.2K
Revenue
12.5K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
the-citizenry.com screenshot
#3 the-citizenry.com
1.8M
Revenue
327.6K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
brooklinen.com screenshot
#4 brooklinen.com
10M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
roughlinen.com vs top market performers
roughlinen.com
top retailers
conversion rate vs average order value for roughlinen.com and its competitors
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Revenue share by device at roughlinen.com

In July large majority of sales on roughlinen.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on roughlinen.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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roughlinen.com channels

Identify top traffic channels that drive growth for roughlinen.comand discover how performance of traffic channels has changed over time.

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roughlinen.com Google Ads spend

Evaluate roughlinen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roughlinen.com devices

Review roughlinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roughlinen.com top markets

Explore roughlinen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roughlinen.com country & global rank

Assess the ranking of roughlinen.com among other retailers within its primary country and worldwide.

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