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May 2025
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Home/Insights/Retailers/roughlinen.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for roughlinen.comroughlinen.com

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290.2K
Revenue
70.6K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Roughlinen.com is an e-commerce website specializing in selling a collection of handmade home linen and linen clothing. They offer a range of products, such as bedding, table linens, kitchen towels, and clothing items, all crafted using high-quality linen. The site provides a platform for customers to browse and purchase these linen-based products.

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roughlinen.com's revenueOVER TIME
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Over the past three months, roughlinen.com revenue has experienced decline of 14%, compared to the preceding three months.

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roughlinen.com revenue decline for last six months
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Top products on roughlinen.comby revenue

#1 Orkney Linen Sheet Set
$494.9
Price
$98K
Revenue
#2 Orkney Linen Duvet Cover
$430.1
Price
$87.7K
Revenue
#3 St. Barts Linen Robe
$179.4
Price
$78.6K
Revenue
#4 Orkney Linen Fitted Sheet
$209.3
Price
Revenue
#5 The Bella Linen Pinafore-Apron
$93.4
Price
Revenue
#6 Smooth Linen Sheet Set
$450.1
Price
Revenue
#7 Orkney Linen Bed Blanket
$365.9
Price
Revenue
#8 St. Barts Linen Robe (Ready to Ship)
$174.9
Price
Revenue
#9 Orkney Linen Flat Sheet
$213.2
Price
Revenue
#10 Smooth Linen Fitted Sheet (All sizes)
$196.6
Price
Revenue
#1 Orkney Linen Sheet Set
$494.9
Price
$98K
Revenue
#2 Orkney Linen Duvet Cover
$430.1
Price
$87.7K
Revenue
#3 St. Barts Linen Robe
$179.4
Price
$78.6K
Revenue
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OVERVIEW
roughlinen.com, in the HOME AND GARDEN industry, had a revenue of $290,218 in online sales, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $250-275. The number of sessions for roughlinen.com was 70,621, below the median of 36,055 for the category, with the highest number of sessions belonging to homedepot.com at 181,263,132. The highest AOV in the category was $677, while the lowest was $94. The largest online store in the HOME AND GARDEN category is homedepot.com with a revenue of $1,523,750,068.
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roughlinen.com competitors

In May 2025, roughlinen.com stands out with a revenue of $290,218 from 1,060 transactions and 70,621 sessions, boasting an average order value (AOV) of $250-275 and a conversion rate of 1.00-1.50%. Comparing it to its competitors, brooklinen.com leads the pack with a revenue of $10,840,613 from 36,909 transactions and 1,360,193 sessions, with an AOV of $275-300 and a conversion rate of 2.50-3.00%. the-citizenry.com follows with $2,164,245 in revenue from 4,827 transactions and 307,463 sessions, showcasing a higher AOV of $425-450 but a slightly lower conversion rate of 1.50-2.00%. bedthreads.com and matteola.com also have comparable revenues, but bedthreads.com has a lower conversion rate while matteola.com has a higher AOV. Overall, roughlinen.com holds its own in terms of revenue and transactions but may need to work on increasing its AOV and conversion rate to compete more effectively in the market.

bedthreads.com screenshot
#1 bedthreads.com
281.2K
Revenue
153.4K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
matteola.com screenshot
#2 matteola.com
164.9K
Revenue
12.9K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
the-citizenry.com screenshot
#3 the-citizenry.com
2.2M
Revenue
307.5K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
brooklinen.com screenshot
#4 brooklinen.com
10.8M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
roughlinen.com vs top market performers
roughlinen.com
top retailers
conversion rate vs average order value for roughlinen.com and its competitors
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Revenue share by device at roughlinen.com

In May large majority of sales on roughlinen.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices.

In May large majority of sales on roughlinen.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices.
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roughlinen.com channels

Identify top traffic channels that drive growth for roughlinen.comand discover how performance of traffic channels has changed over time.

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roughlinen.com Google Ads spend

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roughlinen.com devices

Review roughlinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roughlinen.com top markets

Explore roughlinen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roughlinen.com country & global rank

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