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Sep 2025
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Home/Insights/Retailers/rocktape.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for rocktape.comrocktape.com

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34.4K
Revenue
Sep 25
20.8K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Rocktape.com is a website that offers various products related to athletic taping and therapy. Their product range includes kinesiology tape, knee and elbow sleeves, shin guards, compression wraps, and gear bags. The website also provides resources such as education courses, videos, and blogs for proper application and information about their products.

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rocktape.com Annual Revenue and Growth

rocktape.com's annual sales on its online store amounted to $806.6K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$806.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rocktape.com revenue by year

rocktape.com's monthly revenueOVER TIME
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Over the past three months, rocktape.com revenue has experienced growth of 11%, compared to the preceding three months.

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rocktape.com revenue growth for last six months
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OVERVIEW
In September 2025, rocktape.com generated $34,367 in online sales, falling below the median revenue of $55,393 for the HEALTH industry. With a conversion rate between 1.00-1.50%, it sits near the lower end of the industry spectrum, where high rates reach 4.51%. The average order value (AOV) ranged from $100-125, significantly below the industry's high of $214. The site attracted 20,752 sessions, lower than the median of 25,494, showcasing a need for improved engagement strategies in comparison to industry leaders like roguefitness.com, which reported revenue of $14,197,274.
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rocktape.com competitors

In September 2025, rocktape.com generated a revenue of $34,367 with 278 transactions and 20,752 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. In comparison, hawkgrips.com, a competitor, had a revenue of $21,062 with 76 transactions and 3,425 sessions, boasting a higher AOV of $275-$300 and a conversion rate of 2.00-2.50%. On the other hand, cozybump.com, another competitor, only generated $717 in revenue with 10 transactions and 1,803 sessions, featuring a lower AOV of $50-$75 and a conversion rate of 0.50-1.00%. Overall, rocktape.com outperformed both competitors in terms of revenue, transactions, and sessions, although hawkgrips.com had a higher AOV and conversion rate.

hawkgrips.com screenshot
#1 hawkgrips.com
21.1K
Revenue
3.4K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
cozybump.com screenshot
#2 cozybump.com
716.7
Revenue
1.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
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TOP MARKET PERFORMERSby revenue
rocktape.com vs top market performers
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conversion rate vs average order value for rocktape.com and its competitors
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Revenue share by device at rocktape.com

In September large majority of sales on rocktape.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on rocktape.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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rocktape.com channels

Identify top traffic channels that drive growth for rocktape.comand discover how performance of traffic channels has changed over time.

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rocktape.com Google Ads spend

Evaluate rocktape.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rocktape.com devices

Review rocktape.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rocktape.com top markets

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rocktape.com country & global rank

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