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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for rocafc.comrocafc.com

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18.6K
Revenue
Sep 25
2.5K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$500-600
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Rocafc.com is an online platform offering a diverse range of innovative products. They specialize in selling art supplies, such as paints, brushes, canvases, and drawing materials, alongside instructional materials for various artistic techniques. The website also showcases handcrafted artistic creations, including ceramics, jewelry, and home décor items.

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rocafc.com Annual Revenue and Growth

rocafc.com's annual sales on its online store amounted to $891.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$891.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rocafc.com revenue by year

rocafc.com's monthly revenueOVER TIME
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Over the past three months, rocafc.com revenue has experienced growth of 23%, compared to the preceding three months.

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rocafc.com revenue growth for last six months
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OVERVIEW
In September 2025, rocafc.com generated $18,616 in online sales, significantly below the industry median of $167,066, with a conversion rate between 1.00-1.50%, compared to a high of 3.22% in the heavy industry sector. The average order value (AOV) ranged from $575 to $600, while a high AOV in the industry is $744. The site recorded 2,464 sessions, far less than the median of 24,010 and dramatically lower than the top-performing site with 785,912 sessions. Overall, rocafc.com demonstrates underperformance relative to its peers in the heavy industry and engineering market.
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rocafc.com competitors

In September 2025, when comparing rocafc.com to its competitor generalair.com, it is evident that generalair.com outperforms rocafc.com in terms of revenue, with generalair.com generating $50,435 compared to rocafc.com's $18,616. Similarly, generalair.com also had more transactions (114) and sessions (9,234) than rocafc.com, which only had 32 transactions and 2,464 sessions. However, rocafc.com boasts a higher Average Order Value (AOV) range of $575-$600, while generalair.com's AOV range is slightly lower at $425-$450. In terms of conversion rate, both rocafc.com and generalair.com fall within the same range of 1.00-1.50%. Despite rocafc.com's strengths in AOV, generalair.com's higher revenue, transactions, and sessions suggest it is currently a more successful competitor in the market.

generalair.com screenshot
#1 generalair.com
50.4K
Revenue
9.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
rocafc.com vs top market performers
rocafc.com
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conversion rate vs average order value for rocafc.com and its competitors
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Revenue share by device at rocafc.com

In September large majority of sales on rocafc.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In September large majority of sales on rocafc.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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brands overtime comparison

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rocafc.com channels

Identify top traffic channels that drive growth for rocafc.comand discover how performance of traffic channels has changed over time.

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rocafc.com Google Ads spend

Evaluate rocafc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rocafc.com devices

Review rocafc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rocafc.com top markets

Explore rocafc.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rocafc.com country & global rank

Assess the ranking of rocafc.com among other retailers within its primary country and worldwide.

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