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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for rocafc.comrocafc.com

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15K
Revenue
1.5K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Rocafc.com is an online platform offering a diverse range of innovative products. They specialize in selling art supplies, such as paints, brushes, canvases, and drawing materials, alongside instructional materials for various artistic techniques. The website also showcases handcrafted artistic creations, including ceramics, jewelry, and home décor items.

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rocafc.com's revenueOVER TIME
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Over the past three months, rocafc.com revenue has experienced decline of 32%, compared to the preceding three months.

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rocafc.com revenue decline for last six months
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OVERVIEW
In July 2025, rocafc.com in heavy_industry_and_engineering generated $14,962 in revenue with a conversion rate of 1.50-2.00% and an average order value (AOV) of $600-625. The site had 1,489 sessions, below the median of 25,263 for the category. The highest revenue was $4,644,678 from surplex.com, while the highest conversion rate was 3.12% and the highest AOV was $742. vortexoptics.com had the highest sessions at 774,741. rocaft.com's performance metrics were below the median for heavy_industry_and_engineering.
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rocafc.com competitors

In July 2025, rocafc.com generated $14,962 in revenue from 25 transactions and 1,489 sessions, with an average order value (AOV) ranging between $600-625 and a conversion rate of 1.50-2.00%. In comparison, a competitor, generalair.com, had a significantly higher revenue of $104,481 from 226 transactions and 18,897 sessions. However, generalair.com had a lower AOV of $450-475 and a conversion rate of 1.00-1.50%. While rocafc.com may have lower revenue compared to generalair.com, it has a higher AOV and conversion rate, indicating a more focused and potentially more profitable customer base. Overall, rocafc.com appears to be performing well in terms of AOV and conversion rate when compared to its competitor in July 2025.

generalair.com screenshot
#1 generalair.com
104.5K
Revenue
18.9K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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rocafc.com vs top market performers
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conversion rate vs average order value for rocafc.com and its competitors
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Revenue share by device at rocafc.com

In July large majority of sales on rocafc.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on rocafc.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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rocafc.com channels

Identify top traffic channels that drive growth for rocafc.comand discover how performance of traffic channels has changed over time.

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rocafc.com Google Ads spend

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rocafc.com devices

Review rocafc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rocafc.com top markets

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rocafc.com country & global rank

Assess the ranking of rocafc.com among other retailers within its primary country and worldwide.

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