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May 2026
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Home/Insights/Retailers/refurbed.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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15.5M
Revenue
May 26
3.1M
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$275-300
AOV
May 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Refurbed.de sells refurbished electronic products ranging from smartphones and laptops to tablets and appliances. Their platform offers quality devices that have been professionally refurbished, cleaned, and tested by certified experts. With a variety of options available, customers can find affordable and reliable technology on the site.

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refurbed.de Annual Revenue and Growth

refurbed.de's annual sales on its online store amounted to $243.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$243.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
refurbed.de revenue by year

refurbed.de's monthly revenueOVER TIME
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Over the past three months, refurbed.de revenue has experienced decline of 23%, compared to the preceding three months.

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refurbed.de revenue decline for last six months
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OVERVIEW
In May 2026, refurbed.de generated $15,501,131 in revenue from online sales, significantly surpassing the median e-commerce figure of $82,750 but trailing behind industry leader qvc.com at $139,464,804. The site maintained a conversion rate between 1.50-2.00%, below the high benchmark of 3.88%, with an average order value (AOV) ranging from $275-300, also lower than the top AOV of $350. With 3,093,050 sessions, refurbed.de's traffic is markedly less than qvc.com's 30,400,863, while the median sessions for its category stands at 35,027, indicating potential areas for growth and improvement.
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refurbed.de competitors

In May 2026, refurbed.de generated significant revenue of $15,501,131 from 54,105 transactions and 3,093,050 sessions, achieving an average order value (AOV) of $275-300 with a conversion rate between 1.50-2.00%. In comparison, backmarket.de closely follows with $15,287,735 in revenue from 49,364 transactions across 2,594,433 sessions, maintaining a similar AOV of $300-325 and a matching conversion rate of 1.50-2.00%. The competitor asgoodasnew.de lags with $4,075,207 in revenue, while clevertronic.de has even lower revenue at $1,755,496, reflecting AOVs of $600-625 and $350-375 respectively. Interestingly, rebuy.de outperformed others in transactions with 84,367 but had lower revenue at $7,070,895, indicating a much lower AOV of $75-100. Overall, refurbed.de remains a leader among its competitors in both revenue and sessions, establishing a strong presence in the refurbished market.

asgoodasnew.de screenshot
#1 asgoodasnew.de
4.1M
Revenue
405.2K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
clevertronic.de screenshot
#2 clevertronic.de
1.8M
Revenue
456.5K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
backmarket.de screenshot
#3 backmarket.de
15.3M
Revenue
2.6M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
rebuy.de screenshot
#4 rebuy.de
7.1M
Revenue
3M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
afbshop.de screenshot
#5 afbshop.de
307.1K
Revenue
189.9K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
refurbed.de vs top market performers
refurbed.de
top retailers
conversion rate vs average order value for refurbed.de and its competitors
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Revenue share by device at refurbed.de

In May large majority of sales on refurbed.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on refurbed.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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refurbed.de channels

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refurbed.de Google Ads spend

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refurbed.de devices

Review refurbed.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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refurbed.de top markets

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refurbed.de country & global rank

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