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Nov 2025
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Home/Insights/Retailers/primekb.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for primekb.comprimekb.com

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22.2K
Revenue
Nov 25
4.2K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Primekb.com is an online platform that specializes in the sale of mechanical keyboards and related accessories. Their product range includes a wide selection of high-quality keyboards, keycaps, switches, lubricants, and DIY kits. It serves as a one-stop website for all enthusiasts and professionals seeking premium mechanical keyboard components.

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primekb.com Annual Revenue and Growth

primekb.com's annual sales on its online store amounted to $1.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primekb.com revenue by year

primekb.com's monthly revenueOVER TIME
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Over the past three months, primekb.com revenue has experienced decline of 54%, compared to the preceding three months.

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primekb.com revenue decline for last six months
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OVERVIEW
In November 2025, primekb.com generated $22,247 in online sales, significantly below the industry median of $198,752, with a conversion rate of 2.00-2.50%, trailing the high of 3.99%. Its average order value (AOV) ranged from $200 to $225, lower than the high of $863. The site recorded 4,155 sessions, far less than the median of 36,374 and the top performer at lenovo.com with 50,732,184 sessions. Overall, primekb.com faces challenges in boosting sales and traffic within the competitive COMPUTERS AND TECHNOLOGY sector.
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primekb.com competitors

In November 2025, primekb.com reported a revenue of $22,247 from 100 transactions and 4,155 sessions, with an average order value (AOV) range of $200-$225 and a conversion rate of 2.00-2.50%. In comparison, mechboards.co.uk, a competitor, generated a higher revenue of $37,827 from 178 transactions and 61,343 sessions, with a similar AOV range of $200-$225 but a lower conversion rate of 0.00-0.50%. While primekb.com has a higher conversion rate, mechboards.co.uk outperforms in terms of revenue and sessions. This suggests that primekb.com may have a more focused customer base with higher intent to purchase, while mechboards.co.uk attracts more traffic but struggles with converting those visits into sales.

mechboards.co.uk screenshot
#1 mechboards.co.uk
37.8K
Revenue
61.3K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
primekb.com vs top market performers
primekb.com
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conversion rate vs average order value for primekb.com and its competitors
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Revenue share by device at primekb.com

In November large majority of sales on primekb.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on primekb.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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primekb.com channels

Identify top traffic channels that drive growth for primekb.comand discover how performance of traffic channels has changed over time.

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primekb.com Google Ads spend

Evaluate primekb.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primekb.com devices

Review primekb.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primekb.com top markets

Explore primekb.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primekb.com country & global rank

Assess the ranking of primekb.com among other retailers within its primary country and worldwide.

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