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Sep 2025

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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

poolspecial.de

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213.1K

Revenue

Sep 25

44.5K

Sessions

Sep 25

0.0-0.5%

Conv. rate

Sep 25

$1400-1500

AOV

Sep 25

Main country of store: GERMANY
Website category: HOME AND GARDEN

Ihr Shop für Swimmingpools, Poolpflege und Poolzubehör. Sie finden hochwertige Produkte zu einem erschwinglichen Preis. Sie suchen ein bestimmtes Produkt, was Sie noch nicht gefunden haben? Wir stehen für kundenorientertes Arbeiten. Bitte kontaktieren Sie uns, damit wir Ihnen bei der Suche behilflich sein dürfen.

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poolspecial.de's monthly revenueOVER TIME
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Over the past three months, poolspecial.de revenue has experienced decline of 14%, compared to the preceding three months.

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poolspecial.de revenue decline for last six months

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OVERVIEW

In September 2025, poolspecial.de achieved online sales of $213,085, significantly exceeding the home_and_garden median of $113,901, with sessions totaling 44,501, above the median of 32,433. The site’s conversion rate ranged from 0.00-0.50%, falling short of the high benchmark of 3.36%, while its average order value (AOV) was between $1,425-1,450, surpassing the home_and_garden average of $677. Despite these strengths, poolspecial.de remains well behind industry leader homedepot.com, which generated a staggering $1,279,366,314 in revenue and attracted an impressive 148,597,767 sessions, highlighting opportunities for growth and improvement.

poolspecial.de competitors

In September 2025, poolspecial.de lagged behind its competitors in terms of revenue, with a total of 213,085 compared to pooltotal.com's 733,493 and pool-chlor-shop.de's 202,139. pooltotal.com also outperformed in transactions with 3,213 compared to poolspecial.de's 149. In terms of sessions, poolspecial.de had 44,501 sessions, while pooltotal.com led with 168,169. When looking at average order value (AOV), poolspecial.de fell within the range of 1425-1450, lower than pooltotal.com's 225-250 and pool-chlor-shop.de's 450-475. Despite the lower numbers, poolspecial.de did have a competitive conversion rate range of 0.00-0.50, similar to paradies-pool.de and higher than pooltotal.com's 1.50-2.00. Overall, while poolspecial.de showed potential, there is room for improvement to catch up with the higher-performing competitors in the pool industry.

#1 pooltotal.com

733.5K

Revenue

168.2K

Sessions

1.5-2.0%

Conv. rate

$225-250

AOV

#2 schwimmbadbau24.de

139.7K

Revenue

28.9K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

#3 pool-chlor-shop.de

202.1K

Revenue

34K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

#4 paradies-pool.de

49.6K

Revenue

14.6K

Sessions

0.5-1.0%

Conv. rate

$350-375

AOV

#5 esta-poolshop.de

116.8K

Revenue

19.9K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

poolspecial.de vs top market performers

poolspecial.de

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Revenue share by device at poolspecial.de

In September large majority of sales on poolspecial.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

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poolspecial.de channels

Identify top traffic channels that drive growth for poolspecial.deand discover how performance of traffic channels has changed over time.

poolspecial.de Google Ads spend

Evaluate poolspecial.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

poolspecial.de devices

Review poolspecial.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

poolspecial.de top markets

Explore poolspecial.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.