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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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528.5K
Revenue
339.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
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Play.date is a website that offers a unique selection of gaming products and accessories. Their inventory mainly consists of video games, consoles, controllers, and related merchandise. With a focus on interactive and entertaining experiences, they provide various options for both casual gamers and those seeking immersive gameplay.

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play.date's revenueOVER TIME
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Over the past three months, play.date revenue has experienced growth of 14%, compared to the preceding three months.

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play.date revenue growth for last six months
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OVERVIEW
play.date in the GAMES industry had a revenue of $528,483, a conversion rate of 1.00-1.50%, an AOV of $125-150, and 339,724 sessions in July 2025. The largest online store in the category was nintendo.com with a revenue of $185,280,905 and 63,565,561 sessions. The median revenue, conversion rate, AOV, and sessions in the industry were $114,710, 0.45%-3.8%, $59-$478, and 50,939 respectively.
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play.date competitors

In July 2025, play.date's competitor, teenage.engineering, outperformed in terms of revenue, generating $1,009,215 compared to play.date's $528,483. However, play.date had a higher number of transactions at 3,771 versus teenage.engineering's 3,480. In terms of sessions, teenage.engineering had 495,477 compared to play.date's 339,724. The Average Order Value (AOV) for teenage.engineering was also higher at $275-$300, while play.date's AOV ranged from $125-$150. Interestingly, play.date had a higher conversion rate at 1.00-1.50% compared to teenage.engineering's 0.50-1.00%. Despite teenage.engineering's higher revenue and AOV, play.date showcased a better conversion rate and slightly higher number of transactions, indicating strong potential for growth in the market.

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#1 teenage.engineering
1M
Revenue
495.5K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
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play.date vs top market performers
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conversion rate vs average order value for play.date and its competitors
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Revenue share by device at play.date

In July large majority of sales on play.date, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on play.date, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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play.date channels

Identify top traffic channels that drive growth for play.dateand discover how performance of traffic channels has changed over time.

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play.date Google Ads spend

Evaluate play.date's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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play.date devices

Review play.date's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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play.date top markets

Explore play.date's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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play.date country & global rank

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