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Jul 2025
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Home/Insights/Retailers/pilates.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.4M
Revenue
215.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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Pilates.com offers a wide range of products related to the practice of Pilates. The website features various equipment, including reformers, chairs, barrels, and accessories like mats and resistance bands. It provides customers with comprehensive information and resources on Pilates techniques, workouts, and professional training programs.

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pilates.com's revenueOVER TIME
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Over the past three months, pilates.com revenue has experienced growth of 6%, compared to the preceding three months.

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pilates.com revenue growth for last six months
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OVERVIEW
pilates.com's July 2025 performance metrics: Revenue for online sales $1,380,916, conversion rate 1.00-1.50%, AOV $450-475, sessions 215,272. Compared to the HEALTH industry, its revenue is higher than median ($54,833), conversion rate is lower than very high (4.16%), AOV is higher than very high ($221), and sessions are higher than median (29,313). roguefitness.com has the highest revenue at $20,347,783, while myprotein.com has the highest sessions at 6,593,446.
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pilates.com competitors

In July 2025, pilates.com outperformed its competitors in terms of revenue, with a total of $1,380,916 compared to peakpilates.com's $319,250 and newyorkpilates.com's $91,407. In the number of transactions, pilates.com also led with 2,954 transactions, while peakpilates.com had 381 and newyorkpilates.com had 375. Additionally, pilates.com had the highest number of sessions at 215,272, followed by peakpilates.com with 27,730 and newyorkpilates.com with 15,412. In terms of Average Order Value (AOV), peakpilates.com had the highest range at $825-850, while pilates.com had a range of $450-475, and newyorkpilates.com had a range of $225-250. Despite slightly lower AOV, pilates.com maintained a competitive conversion rate range of 1.00-1.50%, similar to its competitors.

peakpilates.com screenshot
#1 peakpilates.com
319.2K
Revenue
27.7K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
newyorkpilates.com screenshot
#2 newyorkpilates.com
91.4K
Revenue
15.4K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
pilates.com vs top market performers
pilates.com
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conversion rate vs average order value for pilates.com and its competitors
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Revenue share by device at pilates.com

In July large majority of sales on pilates.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on pilates.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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pilates.com channels

Identify top traffic channels that drive growth for pilates.comand discover how performance of traffic channels has changed over time.

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pilates.com Google Ads spend

Evaluate pilates.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pilates.com devices

Review pilates.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pilates.com top markets

Explore pilates.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pilates.com country & global rank

Assess the ranking of pilates.com among other retailers within its primary country and worldwide.

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