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Oct 2025
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Home/Insights/Retailers/patriotdefense.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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37.3K
Revenue
Oct 25
9K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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PatriotDefense.com is a website that primarily focuses on selling a diverse range of self-defense products. Their inventory includes items such as pepper sprays, stun guns, batons, and other personal safety devices. Catering to individuals concerned about personal security, the platform offers a selection of tools to help potential buyers feel more protected.

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patriotdefense.com Annual Revenue and Growth

patriotdefense.com's annual sales on its online store amounted to $620.4K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$620.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
patriotdefense.com revenue by year

patriotdefense.com's monthly revenueOVER TIME
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Over the past three months, patriotdefense.com revenue has experienced growth of 20%, compared to the preceding three months.

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patriotdefense.com revenue growth for last six months
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OVERVIEW
In October 2025, patriotdefense.com, operating in the SPORTS industry, generated $37,328 in online sales with a conversion rate of 2.00-2.50%, slightly below the industry average of 2.58%. Its average order value (AOV) ranged between $175-200, which is lower than the high AOV of $652 observed in the sector. The site recorded 9,013 sessions, far less than the industry median of 38,088 and significantly behind gunbroker.com, the leading store, which achieved 13,734,560 sessions and a staggering revenue of $307,190,709. Overall, performance indicates room for improvement in various key metrics.
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patriotdefense.com competitors

In October 2025, patriotdefense.com generated $37,328 in revenue from 208 transactions and 9,013 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. Compared to its competitors, patriotdefense.com lags behind in revenue and transactions. Cajun Gun Works had the highest revenue at $304,688 from 565 transactions and 49,422 sessions, with an AOV of $525-550 and a conversion rate of 1.00-1.50%. CZ Custom followed with $167,963 in revenue from 137 transactions and 49,683 sessions, but had a significantly higher AOV of $1200-1225. However, patriotdefense.com's conversion rate was on par with Mec-Gar at 2.00-2.50%, which had a revenue of $126,399 from 1,136 transactions and 50,293 sessions. Ben Stoeger Pro Shop and Shooters Connection Store also outperformed patriotdefense.com in terms of revenue, transactions, and sessions.

cajungunworks.com screenshot
#1 cajungunworks.com
304.7K
Revenue
49.4K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
czcustom.com screenshot
#2 czcustom.com
168K
Revenue
49.7K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
mec-gar.com screenshot
#3 mec-gar.com
126.4K
Revenue
50.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
benstoegerproshop.com screenshot
#4 benstoegerproshop.com
311.1K
Revenue
124.4K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
shootersconnectionstore.com screenshot
#5 shootersconnectionstore.com
258.4K
Revenue
86.9K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
patriotdefense.com vs top market performers
patriotdefense.com
top retailers
conversion rate vs average order value for patriotdefense.com and its competitors
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Revenue share by device at patriotdefense.com

In October large majority of sales on patriotdefense.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In October large majority of sales on patriotdefense.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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patriotdefense.com channels

Identify top traffic channels that drive growth for patriotdefense.comand discover how performance of traffic channels has changed over time.

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patriotdefense.com Google Ads spend

Evaluate patriotdefense.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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patriotdefense.com devices

Review patriotdefense.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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patriotdefense.com top markets

Explore patriotdefense.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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patriotdefense.com country & global rank

Assess the ranking of patriotdefense.com among other retailers within its primary country and worldwide.

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