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Sep 2025
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Home/Insights/Retailers/patriotdefense.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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51.9K
Revenue
Sep 25
12.6K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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PatriotDefense.com is a website that primarily focuses on selling a diverse range of self-defense products. Their inventory includes items such as pepper sprays, stun guns, batons, and other personal safety devices. Catering to individuals concerned about personal security, the platform offers a selection of tools to help potential buyers feel more protected.

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patriotdefense.com Annual Revenue and Growth

patriotdefense.com's annual sales on its online store amounted to $620.4K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$620.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
patriotdefense.com revenue by year

patriotdefense.com's monthly revenueOVER TIME
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Over the past three months, patriotdefense.com revenue has experienced growth of 24%, compared to the preceding three months.

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patriotdefense.com revenue growth for last six months
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OVERVIEW
In September 2025, patriotdefense.com generated $51,919 in revenue from online sales, significantly lower than the SPORTS industry median of $97,179. With a conversion rate between 2.00-2.50%, it hovers just below the high industry average of 2.52%. The average order value (AOV) ranged from $175 to $200, which is notably lower than the sector's high of $635. The site attracted 12,557 sessions, far below the median of 38,020, reflecting its struggle in a competitive landscape dominated by gunbroker.com, which amassed $284,462,394 in revenue and 12,770,933 sessions.
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patriotdefense.com competitors

In September 2025, patriotdefense.com had a revenue of $51,919 with 291 transactions and 12,557 sessions, boasting an average order value (AOV) of $175-$200 and a conversion rate of 2.00-2.50%. Compared to its competitors, patriotdefense.com falls behind in revenue, transactions, and sessions. Cajun Gun Works leads the pack with a revenue of $237,303, 439 transactions, and 39,650 sessions, along with an AOV of $525-$550. CZ Custom and Ben Stoeger Pro Shop also outperform patriotdefense.com in terms of revenue and sessions. However, when looking at conversion rates, patriotdefense.com is on par with Mec-Gar at 2.00-2.50%, outperforming Shooters Connection Store and Ben Stoeger Pro Shop. Overall, while patriotdefense.com may lag behind in revenue and sessions compared to its competitors in September 2025, its conversion rate is competitive.

cajungunworks.com screenshot
#1 cajungunworks.com
237.3K
Revenue
39.6K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
czcustom.com screenshot
#2 czcustom.com
135.6K
Revenue
41.2K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
mec-gar.com screenshot
#3 mec-gar.com
107.7K
Revenue
47.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
benstoegerproshop.com screenshot
#4 benstoegerproshop.com
215.1K
Revenue
99.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
shootersconnectionstore.com screenshot
#5 shootersconnectionstore.com
158.7K
Revenue
54.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
patriotdefense.com vs top market performers
patriotdefense.com
top retailers
conversion rate vs average order value for patriotdefense.com and its competitors
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Revenue share by device at patriotdefense.com

In September large majority of sales on patriotdefense.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In September large majority of sales on patriotdefense.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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patriotdefense.com channels

Identify top traffic channels that drive growth for patriotdefense.comand discover how performance of traffic channels has changed over time.

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patriotdefense.com Google Ads spend

Evaluate patriotdefense.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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patriotdefense.com devices

Review patriotdefense.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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patriotdefense.com top markets

Explore patriotdefense.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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patriotdefense.com country & global rank

Assess the ranking of patriotdefense.com among other retailers within its primary country and worldwide.

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