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Jan 2026
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Home/Insights/Retailers/over-board.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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52.1K
Revenue
Jan 26
19.2K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Over-board.co.uk is a website that offers a range of products for sale. They specialize in selling waterproof bags, cases, and accessories suitable for various outdoor activities, such as water sports, hiking, and travel. The website provides a diverse selection of high-quality items designed to keep belongings safe and dry even in challenging conditions.

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over-board.co.uk Annual Revenue and Growth

over-board.co.uk's annual sales on its online store amounted to $386.9K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$386.9K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
over-board.co.uk revenue by year

over-board.co.uk's monthly revenueOVER TIME
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Over the past three months, over-board.co.uk revenue has experienced growth of 7.9%, compared to the preceding three months.

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over-board.co.uk revenue growth for last six months
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OVERVIEW
In January 2026, over-board.co.uk generated $52,093 in online sales, below the sports industry median of $84,141, with a conversion rate of 3.50-4.00%, exceeding the industry's low of 0.68% and matching the high of 3.0%. The average order value (AOV) ranged from $50-75, notably lower than the industry's high of $556. The website attracted 19,178 sessions, significantly fewer than the median of 31,579 and the highest recorded sessions of 40,123,045 from dickssportinggoods.com. Overall, while over-board.co.uk shows strong conversion performance, it has opportunities to enhance revenue and traffic metrics in the competitive sports industry.
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over-board.co.uk competitors

In January 2026, over-board.co.uk generated a revenue of $52,093 with 751 transactions and 19,178 sessions, resulting in an average order value (AOV) between $50 and $75 and a conversion rate between 3.50% and 4.00%. In comparison, yeti.com, a competitor, achieved a significantly higher revenue of $12,256,793 with 72,609 transactions and 4,985,434 sessions. yeti.com had a higher AOV range of $150 to $175 but a lower conversion rate of 1.00% to 1.50%. On the other hand, Stitch Golf, another competitor, had a revenue of $945,193 with 1,876 transactions and 101,444 sessions. Stitch Golf boasted the highest AOV range of $500 to $525 but a slightly lower conversion rate of 1.50% to 2.00%. Overall, over-board.co.uk falls behind its competitors in terms of revenue, transactions, and sessions but maintains a competitive conversion rate.

yeti.com screenshot
#1 yeti.com
12.3M
Revenue
5M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
stitchgolf.com screenshot
#2 stitchgolf.com
945.2K
Revenue
101.4K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
over-board.co.uk vs top market performers
over-board.co.uk
top retailers
conversion rate vs average order value for over-board.co.uk and its competitors
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Revenue share by device at over-board.co.uk

In January large majority of sales on over-board.co.uk, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on over-board.co.uk, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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over-board.co.uk channels

Identify top traffic channels that drive growth for over-board.co.ukand discover how performance of traffic channels has changed over time.

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over-board.co.uk Google Ads spend

Evaluate over-board.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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over-board.co.uk devices

Review over-board.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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over-board.co.uk top markets

Explore over-board.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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over-board.co.uk country & global rank

Assess the ranking of over-board.co.uk among other retailers within its primary country and worldwide.

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