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Aug 2025
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Home/Insights/Retailers/over-board.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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49.3K
Revenue
Aug 25
23K
Sessions
Aug 25
3.5-4.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Over-board.co.uk is a website that offers a range of products for sale. They specialize in selling waterproof bags, cases, and accessories suitable for various outdoor activities, such as water sports, hiking, and travel. The website provides a diverse selection of high-quality items designed to keep belongings safe and dry even in challenging conditions.

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over-board.co.uk Annual Revenue and Growth

over-board.co.uk's annual sales on its online store amounted to $295K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$295K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
over-board.co.uk revenue by year

over-board.co.uk's monthly revenueOVER TIME
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Over the past three months, over-board.co.uk revenue has experienced growth of 61%, compared to the preceding three months.

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over-board.co.uk revenue growth for last six months
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OVERVIEW
over-board.co.uk's performance metrics for August 2025 in the SPORTS industry include revenue of $49,320 (median: $81,949), conversion rate of 3.50-4.00% (high: 2.98%, low: 0.6%), AOV of $50-75 (high: $542, low: $72), and sessions of 23,035 (median: 32,111). The largest online store in the category is garmin.com with revenue of $184,578,426 and sessions at 47,251,662.
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over-board.co.uk competitors

In August 2025, over-board.co.uk with a revenue of £49,320 from 825 transactions and 23,035 sessions, has an Average Order Value (AOV) ranging between £50-75 and a conversion rate of 3.50-4.00%. In comparison, yeti.com boasts a significantly higher revenue of £14,183,224 from 89,725 transactions and 5,668,873 sessions, with an AOV of £150-175 and a conversion rate of 1.50-2.00%. On the other hand, stitchgolf.com has a revenue of £466,295 from 1,021 transactions and 96,838 sessions, showcasing a higher AOV of £450-475 but a lower conversion rate of 1.00-1.50%. Overall, over-board.co.uk seems to have a lower revenue and fewer transactions compared to its competitors, but it maintains a higher conversion rate indicating strong customer engagement and potentially better targeting strategies.

yeti.com screenshot
#1 yeti.com
14.2M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
stitchgolf.com screenshot
#2 stitchgolf.com
466.3K
Revenue
96.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
over-board.co.uk vs top market performers
over-board.co.uk
top retailers
conversion rate vs average order value for over-board.co.uk and its competitors
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Revenue share by device at over-board.co.uk

In August large majority of sales on over-board.co.uk, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on over-board.co.uk, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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over-board.co.uk channels

Identify top traffic channels that drive growth for over-board.co.ukand discover how performance of traffic channels has changed over time.

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over-board.co.uk Google Ads spend

Evaluate over-board.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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over-board.co.uk devices

Review over-board.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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over-board.co.uk top markets

Explore over-board.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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over-board.co.uk country & global rank

Assess the ranking of over-board.co.uk among other retailers within its primary country and worldwide.

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