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May 2026
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Home/Insights/Retailers/oldlutheran.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for oldlutheran.comoldlutheran.com

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62.6K
Revenue
May 26
7.8K
Sessions
May 26
4.5-5.0%
Conv. rate
May 26
$175-200
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: FAITH AND BELIEFS

OldLutheran.com is an e-commerce platform that offers various religious products to customers. Its product range consists of Lutheran-themed apparel, gifts, accessories, books, music, and collectibles. The website provides a convenient online shopping experience for those seeking items related to Lutheran faith and culture.

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oldlutheran.com Annual Revenue and Growth

oldlutheran.com's annual sales on its online store amounted to $472.1K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$472.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
oldlutheran.com revenue by year

oldlutheran.com's monthly revenueOVER TIME
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Over the past three months, oldlutheran.com revenue has experienced decline of 30%, compared to the preceding three months.

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oldlutheran.com revenue decline for last six months
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OVERVIEW
In May 2026, oldlutheran.com, operating in the FAITH AND BELIEFS sector, generated $62,627 in online sales, significantly surpassing the median of $31,808. With a robust conversion rate between 4.50-5.00%, it exceeds the high benchmark of 4.25% for its industry. The average order value (AOV) ranged from $175 to $200, although it falls short of the high AOV of $214. oldlutheran.com recorded 7,822 sessions, below the median of 10,748, and while it ranks behind christianbook.com, the performance reflects strong engagement and revenue potential in its niche.
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oldlutheran.com competitors

In May 2026, oldlutheran.com significantly outperformed its competitors. With a revenue of $62,627 and 357 transactions from 7,822 sessions, its average order value (AOV) ranged from $175 to $200, resulting in a conversion rate between 4.50% and 5.00%. In contrast, mudlove.com generated only $3,206 in revenue with 61 transactions from 1,499 sessions, and an AOV of $50 to $75, maintaining a conversion rate of 4.00% to 4.50%. Meanwhile, christianleadersstore.com lagged with just $214 in revenue from 2 transactions over 48 sessions, featuring an AOV of $125 to $150 and a lower conversion rate of 3.00% to 3.50%. This data underscores oldlutheran.com's dominance in revenue generation and overall performance within its niche market.

mudlove.com screenshot
#1 mudlove.com
3.2K
Revenue
1.5K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
christianleadersstore.com screenshot
#2 christianleadersstore.com
213.6
Revenue
48
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
oldlutheran.com vs top market performers
oldlutheran.com
top retailers
conversion rate vs average order value for oldlutheran.com and its competitors
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Revenue share by device at oldlutheran.com

In May large majority of sales on oldlutheran.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on oldlutheran.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oldlutheran.com channels

Identify top traffic channels that drive growth for oldlutheran.comand discover how performance of traffic channels has changed over time.

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oldlutheran.com Google Ads spend

Evaluate oldlutheran.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oldlutheran.com devices

Review oldlutheran.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oldlutheran.com top markets

Explore oldlutheran.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oldlutheran.com country & global rank

Assess the ranking of oldlutheran.com among other retailers within its primary country and worldwide.

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