GRIPS CUSTOMERS & RESEARCH PARTNERS
oatly.com's revenueOVER TIME
Over the past three months, oatly.com revenue has experienced decline of 42%, compared to the preceding three months.
oatly.com competitors
In July 2025, oatly.com generated $182,366 in revenue from 4,840 transactions and 218,232 sessions, with an average order value (AOV) of $25-50 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, willaskitchen.com had lower revenue at $29,163 from 272 transactions and 9,580 sessions, with a higher AOV of $100-125 and a similar conversion rate of 2.50-3.00%. On the other hand, shopblends.com outperformed oatly.com with $372,163 in revenue from 4,865 transactions and 95,438 sessions, boasting a higher AOV of $75-100 and a significantly higher conversion rate of 5.00-5.50%. Overall, oatly.com falls in between its competitors in terms of revenue and performance metrics, with room for improvement in both AOV and conversion rate to compete more effectively in the market.
Revenue share by device at oatly.com
In July large majority of sales on oatly.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oatly.com channels
Identify top traffic channels that drive growth for oatly.comand discover how performance of traffic channels has changed over time.
oatly.com Google Ads spend
Evaluate oatly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
oatly.com devices
Review oatly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
