Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for oatly.comoatly.com

Start benchmarking for free
Sign in with GoogleSign up with Google
228.9K
Revenue
176K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
Loading...

A site filled with everything you could possible think of, and also probably not think of, related to an oat drink company called Oatly.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

oatly.com's revenueOVER TIME
View real-time data

Over the past three months, oatly.com revenue has experienced decline of 30%, compared to the preceding three months.

View real-time data
oatly.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, oatly.com in the food_and_drink industry generated $228,891 in revenue with a conversion rate of 3.00-3.50% and an AOV of $25-50. The site had 176,006 sessions, significantly lower than the highest in the category at 14,222,539 from nespresso.com. oatly.com's revenue surpassed the median in the FOOD AND DRINK at $45,976 but fell short of nespresso.com's $107,490,678. The conversion rate was below the very high at 4.7% and above the very low at 0.97%, while the AOV was below the very high of $354 but above the very low of $51.
Read more

oatly.com competitors

In May 2025, oatly.com generated $228,891 in revenue from 5,311 transactions and 176,006 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate between 3.00% and 3.50%. Comparing this data to its competitors, shopblends.com outperformed oatly.com with $431,413 in revenue from 5,305 transactions and 94,407 sessions. shopblends.com also had a higher AOV of $75 to $100 and a conversion rate of 5.50% to 6.00%. On the other hand, willaskitchen.com lagged behind oatly.com with only $27,144 in revenue from 259 transactions and 10,275 sessions. willaskitchen.com had a higher AOV of $100 to $125 but a lower conversion rate of 2.50% to 3.00%. Overall, while oatly.com performed well in terms of revenue and transactions, it fell short in comparison to shopblends.com in terms of AOV and conversion rate.

willaskitchen.com screenshot
#1 willaskitchen.com
27.1K
Revenue
10.3K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
shopblends.com screenshot
#2 shopblends.com
431.4K
Revenue
94.4K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
oatly.com vs top market performers
oatly.com
top retailers
conversion rate vs average order value for oatly.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at oatly.com

In May large majority of sales on oatly.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on oatly.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

oatly.com channels

Identify top traffic channels that drive growth for oatly.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

oatly.com Google Ads spend

Evaluate oatly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

oatly.com devices

Review oatly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

oatly.com top markets

Explore oatly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

oatly.com country & global rank

Assess the ranking of oatly.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard