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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for oatly.comoatly.com

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344.1K
Revenue
Nov 25
227.8K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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A site filled with everything you could possible think of, and also probably not think of, related to an oat drink company called Oatly.

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oatly.com's monthly revenueOVER TIME
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Over the past three months, oatly.com revenue has experienced growth of 62%, compared to the preceding three months.

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oatly.com revenue growth for last six months
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OVERVIEW
In November 2025, oatly.com generated $344,090 in online sales, significantly outperforming the food and drink industry median of $57,949, with a conversion rate of 4.00-4.50%, close to the high benchmark of 5.64%. Their average order value ranged between $25-50, well below the high of $321, and attracted 227,822 sessions, far surpassing the median of 17,290 but lagging behind the industry leader, nespresso.com, which recorded over 20 million sessions.
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oatly.com competitors

In November 2025, oatly.com outperformed its competitors in terms of revenue, with $344,090 compared to Willa's Kitchen's $36,053 and Shop Blends' $217,567. oatly.com also had the highest number of transactions at 9,205, followed by Shop Blends with 2,505 and Willa's Kitchen with 369. However, in terms of sessions, oatly.com had 227,822, while Shop Blends had 12,367 and Willa's Kitchen had 11,431. oatly.com's average order value (AOV) ranged from $25-50, lower than both Shop Blends and Willa's Kitchen, which ranged from $75-100. oatly.com also had a conversion rate of 4.00-4.50%, slightly higher than Willa's Kitchen's 3.00-3.50% but significantly lower than Shop Blends' impressive 20.00-20.50%.

willaskitchen.com screenshot
#1 willaskitchen.com
36.1K
Revenue
11.4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
shopblends.com screenshot
#2 shopblends.com
217.6K
Revenue
12.4K
Sessions
20.0-20.5%
Conv. rate
$75-100
AOV
oatly.com vs top market performers
oatly.com
top retailers
conversion rate vs average order value for oatly.com and its competitors
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Revenue share by device at oatly.com

In November large majority of sales on oatly.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on oatly.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oatly.com channels

Identify top traffic channels that drive growth for oatly.comand discover how performance of traffic channels has changed over time.

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oatly.com Google Ads spend

Evaluate oatly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oatly.com devices

Review oatly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oatly.com top markets

Explore oatly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oatly.com country & global rank

Assess the ranking of oatly.com among other retailers within its primary country and worldwide.

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