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Dec 2025
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Home/Insights/Retailers/npdlink.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for npdlink.comnpdlink.com

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616.4K
Revenue
Dec 25
180K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Npdlink.com is an e-commerce platform that offers a range of automotive parts and accessories. The website provides customers with a variety of products related to classic Ford cars, including but not limited to, exterior and interior components, engine parts, electrical equipment, and other accessories.

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npdlink.com Annual Revenue and Growth

npdlink.com's annual sales on its online store amounted to $8.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$8.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
npdlink.com revenue by year

npdlink.com's monthly revenueOVER TIME
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Over the past three months, npdlink.com revenue has experienced growth of 8.8%, compared to the preceding three months.

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npdlink.com revenue growth for last six months
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OVERVIEW
In December 2025, npdlink.com generated $616,448 in online sales within the VEHICLES industry, significantly surpassing the median revenue of $133,941. With a conversion rate between 1.50-2.00%, it falls short of the industry high of 2.86%. The average order value (AOV) ranged from $200-225, below the high of $909, while attracting 179,966 sessions, a stark contrast to the 9,729,804 sessions of the top competitor, carparts.com, and also higher than the median of 44,141 sessions. Overall, npdlink.com demonstrates strong performance metrics but still has room for improvement compared to industry leaders.
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npdlink.com competitors

In December 2025, npdlink.com reported a revenue of $616,448 with 2,868 transactions and 179,966 sessions, resulting in an average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. In comparison to its competitors, npdlink.com falls behind in terms of revenue when compared to classicindustries.com with $1,704,873, lmr.com with $1,895,555, and opgi.com with $799,463. However, npdlink.com outperforms macsautoparts.com with $61,333 and dennis-carpenter.com with $637,418 in revenue. Despite a lower revenue compared to some competitors, npdlink.com maintains a competitive conversion rate range, similar to dennis-carpenter.com. Overall, npdlink.com stands out with a strong performance in terms of revenue and conversion rate among its competitors.

classicindustries.com screenshot
#1 classicindustries.com
1.7M
Revenue
844.7K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
macsautoparts.com screenshot
#2 macsautoparts.com
61.3K
Revenue
12.7K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
dennis-carpenter.com screenshot
#3 dennis-carpenter.com
637.4K
Revenue
140.4K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
lmr.com screenshot
#4 lmr.com
1.9M
Revenue
667.2K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
opgi.com screenshot
#5 opgi.com
799.5K
Revenue
230.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
npdlink.com vs top market performers
npdlink.com
top retailers
conversion rate vs average order value for npdlink.com and its competitors
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Revenue share by device at npdlink.com

In December large majority of sales on npdlink.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on npdlink.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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npdlink.com channels

Identify top traffic channels that drive growth for npdlink.comand discover how performance of traffic channels has changed over time.

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npdlink.com Google Ads spend

Evaluate npdlink.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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npdlink.com devices

Review npdlink.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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npdlink.com top markets

Explore npdlink.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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npdlink.com country & global rank

Assess the ranking of npdlink.com among other retailers within its primary country and worldwide.

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