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Nov 2025
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Home/Insights/Retailers/novsights.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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131.3K
Revenue
Nov 25
58.5K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Novsights.com is an online retail platform that specializes in selling various automobile lighting products. Offerings include a wide range of headlights, tail lights, fog lights, and interior lights, focusing on providing customers with reliable and high-quality options for their automotive lighting needs.

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novsights.com Annual Revenue and Growth

novsights.com's annual sales on its online store amounted to $1.7M in 2024, broadly flat year over year. For 2025, revenue is expected to decline by 20-50%.

Annual Revenue (GMV)2024
$1.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
novsights.com revenue by year

novsights.com's monthly revenueOVER TIME
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Over the past three months, novsights.com revenue has experienced growth of 16%, compared to the preceding three months.

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novsights.com revenue growth for last six months
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OVERVIEW
In November 2025, novsights.com generated $131,277 in online sales, below the automotive industry's median of $205,014, with a conversion rate of 1.00-1.50%, underperforming compared to the industry's high of 2.91%. Its average order value (AOV) ranged from $175 to $200, compared to the industry's high of $873, while the website attracted 58,456 sessions, slightly exceeding the median of 48,106, but significantly trailing the top competitor, autozone.com, with 36,267,064 sessions, indicating room for improvement in both revenue and conversion effectiveness within a competitive market.
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novsights.com competitors

In November 2025, novsights.com reported a revenue of $131,277 from 666 transactions with 58,456 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, we see that novsights.com falls behind in terms of revenue compared to lasfit.com, which generated $2,733,347 from 11,005 transactions and 666,177 sessions, with a higher AOV of $225-250 and a conversion rate of 1.50-2.00%. However, novsights.com performs better than carifex.com and precisionled.com in terms of revenue and transactions, but falls slightly behind in sessions. Overall, novsights.com is competitive within its market but could focus on increasing both sessions and revenue to match or surpass some of its competitors.

lasfit.com screenshot
#1 lasfit.com
2.7M
Revenue
666.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
allalighting.com screenshot
#2 allalighting.com
87.7K
Revenue
32.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
auxbeam.com screenshot
#3 auxbeam.com
299.3K
Revenue
288.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
carifex.com screenshot
#4 carifex.com
44.3K
Revenue
21.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
precisionled.com screenshot
#5 precisionled.com
66.5K
Revenue
47.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
novsights.com vs top market performers
novsights.com
top retailers
conversion rate vs average order value for novsights.com and its competitors
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Revenue share by device at novsights.com

In November large majority of sales on novsights.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on novsights.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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novsights.com channels

Identify top traffic channels that drive growth for novsights.comand discover how performance of traffic channels has changed over time.

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novsights.com Google Ads spend

Evaluate novsights.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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novsights.com devices

Review novsights.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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novsights.com top markets

Explore novsights.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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novsights.com country & global rank

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