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Oct 2025
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Home/Insights/Retailers/novacolorpaint.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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106.8K
Revenue
Oct 25
51.1K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOBBIES AND LEISURE

Novacolorpaint.com is a website that offers a wide range of paint products. The website features various types of paints, including interior, exterior, and specialty paints. Novacolorpaint.com caters to different preferences and trends, offering diverse color options, finishes, and textures to meet the needs of customers.

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novacolorpaint.com Annual Revenue and Growth

novacolorpaint.com's annual sales on its online store amounted to $2.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
novacolorpaint.com revenue by year

novacolorpaint.com's monthly revenueOVER TIME
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Over the past three months, novacolorpaint.com revenue has experienced decline of 17%, compared to the preceding three months.

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novacolorpaint.com revenue decline for last six months
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OVERVIEW
In October 2025, novacolorpaint.com generated $106,802 in online sales with a conversion rate of 1.00-1.50%, compared to the median of $151,870 in the HOBBIES AND LEISURE sector. The average order value (AOV) ranged from $125 to $150, below the sector's high of $540. With 51,138 sessions, novacolorpaint.com falls short of the median sessions at 87,724 and the leader, jacksonsart.com, which recorded 1,009,119 sessions and $4,483,445 in revenue. These metrics highlight areas for improvement, especially in conversion rates and overall revenue in a competitive market.
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novacolorpaint.com competitors

In October 2025, novacolorpaint.com generated a revenue of $106,802 with 758 transactions and 51,138 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. When compared to its competitors, Novacolor Paint falls behind in terms of revenue and transactions, with Angelus Direct leading the pack at $101,495 in revenue from 1,789 transactions and 159,056 sessions. However, Novacolor Paint's AOV and conversion rate are on par with other competitors such as Will Kemp Art School and Plaid Online, showcasing consistent customer behavior and engagement. Despite facing tough competition from painting supplies websites like Painting To Gogh and Plaid Online, Novacolor Paint holds its own in key metrics, signaling a strong position within the market.

angelusdirect.com screenshot
#1 angelusdirect.com
101.5K
Revenue
159.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
graf1x.com screenshot
#2 graf1x.com
58.5K
Revenue
15.4K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
willkempartschool.com screenshot
#3 willkempartschool.com
279.9K
Revenue
126.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
paintingtogogh.com screenshot
#4 paintingtogogh.com
416.7K
Revenue
124.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
plaidonline.com screenshot
#5 plaidonline.com
460.3K
Revenue
242.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
novacolorpaint.com vs top market performers
novacolorpaint.com
top retailers
conversion rate vs average order value for novacolorpaint.com and its competitors
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Revenue share by device at novacolorpaint.com

In October large majority of sales on novacolorpaint.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on novacolorpaint.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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novacolorpaint.com channels

Identify top traffic channels that drive growth for novacolorpaint.comand discover how performance of traffic channels has changed over time.

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novacolorpaint.com Google Ads spend

Evaluate novacolorpaint.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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novacolorpaint.com devices

Review novacolorpaint.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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novacolorpaint.com top markets

Explore novacolorpaint.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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novacolorpaint.com country & global rank

Assess the ranking of novacolorpaint.com among other retailers within its primary country and worldwide.

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