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Dec 2025
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Home/Insights/Retailers/northernlightscandles.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for northernlightscandles.comnorthernlightscandles.com

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15.6K
Revenue
Dec 25
5.1K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Northern Lights Candles, a website known as northernlightscandles.com, specializes in selling various candle products. The site offers a wide range of candle types such as beeswax, scented soy, and taper candles. In addition to candles, they provide related items like candle accessories, candle holders, and fragrances to enhance the candle experience.

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northernlightscandles.com Annual Revenue and Growth

northernlightscandles.com's annual sales on its online store amounted to $487.6K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$487.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
northernlightscandles.com revenue by year

northernlightscandles.com's monthly revenueOVER TIME
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Over the past three months, northernlightscandles.com revenue has experienced decline of 5.2%, compared to the preceding three months.

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northernlightscandles.com revenue decline for last six months
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OVERVIEW
In December 2025, northernlightscandles.com reported online sales revenue of $15,633, significantly below the home and garden industry median of $114,229. The site's conversion rate ranged between 3.00-3.50%, slightly exceeding the high benchmark of 3.32%. The average order value (AOV) fell between $75-100, underperforming against the very high AOV of $667. With 5,060 sessions, northernlightscandles.com lags behind the industry median of 33,723 and far from the top player, homedepot.com, which boasts 141,891,489 sessions. Overall, these metrics indicate room for growth in sales, traffic, and order value in the competitive home and garden market.
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northernlightscandles.com competitors

In December 2025, northernlightscandles.com generated $15,633 in revenue from 166 transactions and 5,060 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 3.00% to 3.50%. In comparison, colonialcandle.com outperformed northernlightscandles.com with $322,978 in revenue from 2,123 transactions and 70,102 sessions, boasting a higher AOV of $150 to $175. kringlecandle.com also surpassed northernlightscandles.com with $151,366 in revenue from 1,108 transactions and 34,830 sessions, offering a slightly higher AOV of $125 to $150. goosecreekcandle.com significantly outperformed northernlightscandles.com with $3,563,233 in revenue from 60,154 transactions and 2,434,180 sessions, although sharing a similar AOV and conversion rate. spirallightcandles.com had a comparable revenue to northernlightscandles.com at $85,044, but with a higher conversion rate of 5.00% to 5.50%. happywax.com fell behind with $102,475 in revenue from 1,874 transactions and 91,659 sessions, along with a lower AOV and conversion rate.

colonialcandle.com screenshot
#1 colonialcandle.com
323K
Revenue
70.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
kringlecandle.com screenshot
#2 kringlecandle.com
151.4K
Revenue
34.8K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
happywax.com screenshot
#3 happywax.com
102.5K
Revenue
91.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
goosecreekcandle.com screenshot
#4 goosecreekcandle.com
3.6M
Revenue
2.4M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
spirallightcandles.com screenshot
#5 spirallightcandles.com
85K
Revenue
24.2K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
northernlightscandles.com vs top market performers
northernlightscandles.com
top retailers
conversion rate vs average order value for northernlightscandles.com and its competitors
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Revenue share by device at northernlightscandles.com

In December large majority of sales on northernlightscandles.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on northernlightscandles.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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northernlightscandles.com channels

Identify top traffic channels that drive growth for northernlightscandles.comand discover how performance of traffic channels has changed over time.

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northernlightscandles.com Google Ads spend

Evaluate northernlightscandles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlightscandles.com devices

Review northernlightscandles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlightscandles.com top markets

Explore northernlightscandles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlightscandles.com country & global rank

Assess the ranking of northernlightscandles.com among other retailers within its primary country and worldwide.

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