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Apr 2026
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Home/Insights/Retailers/northernlightscandles.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for northernlightscandles.comnorthernlightscandles.com

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10.7K
Revenue
Apr 26
3.5K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Northern Lights Candles, a website known as northernlightscandles.com, specializes in selling various candle products. The site offers a wide range of candle types such as beeswax, scented soy, and taper candles. In addition to candles, they provide related items like candle accessories, candle holders, and fragrances to enhance the candle experience.

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northernlightscandles.com Annual Revenue and Growth

northernlightscandles.com's annual sales on its online store amounted to $383.7K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$383.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
northernlightscandles.com revenue by year

northernlightscandles.com's monthly revenueOVER TIME
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Over the past three months, northernlightscandles.com revenue has experienced decline of 48%, compared to the preceding three months.

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northernlightscandles.com revenue decline for last six months
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OVERVIEW
In April 2026, northernlightscandles.com generated $10,712 in online sales, significantly lower than the home and garden industry median of $116,511, while its conversion rate ranged between 2.50% and 3.00%, below the high benchmark of 3.31%. The average order value (AOV) was between $100 and $125, contrasting with a very high AOV of $676 in the industry, and the site recorded 3,450 sessions, far fewer than the median of 34,309. Overall, northernlightscandles.com remains a smaller player compared to industry giants like homedepot.com, which dominated with $1.3 billion in revenue and nearly 185 million sessions.
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northernlightscandles.com competitors

In April 2026, northernlightscandles.com generated $10,712 from 91 transactions across 3,450 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 2.50-3.00%. In comparison, colonialcandle.com dominated with $163,257 in revenue from 959 transactions and 32,564 sessions, showcasing a higher AOV of $150-175 while maintaining the same conversion rate. Similarly, goosecreekcandle.com recorded $134,980 in revenue, benefiting from a significantly higher number of transactions (2,006) and sessions (62,252), but with a lower AOV of $50-75. On the other hand, kringlecandle.com had revenue of $58,421, an AOV of $100-125, but a lower conversion rate of 1.50-2.00%. Notably, spirallightcandles.com outperformed northernlights in conversion rate at 5.00-5.50% despite generating $12,796 in revenue from only 124 transactions. Overall, northernlightscandles.com maintains competitive AOV and conversion metrics amid diverse performance levels in the candle market.

colonialcandle.com screenshot
#1 colonialcandle.com
163.3K
Revenue
32.6K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
kringlecandle.com screenshot
#2 kringlecandle.com
58.4K
Revenue
34.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
happywax.com screenshot
#3 happywax.com
35.7K
Revenue
89.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
goosecreekcandle.com screenshot
#4 goosecreekcandle.com
135K
Revenue
62.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
spirallightcandles.com screenshot
#5 spirallightcandles.com
12.8K
Revenue
2.5K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
northernlightscandles.com vs top market performers
northernlightscandles.com
top retailers
conversion rate vs average order value for northernlightscandles.com and its competitors
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Revenue share by device at northernlightscandles.com

In April large majority of sales on northernlightscandles.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on northernlightscandles.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries northernlightscandles.com operates in

northernlightscandles.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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northernlightscandles.com channels

Identify top traffic channels that drive growth for northernlightscandles.comand discover how performance of traffic channels has changed over time.

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northernlightscandles.com Google Ads spend

Evaluate northernlightscandles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlightscandles.com devices

Review northernlightscandles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlightscandles.com top markets

Explore northernlightscandles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlightscandles.com country & global rank

Assess the ranking of northernlightscandles.com among other retailers within its primary country and worldwide.

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