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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for niwaki.comniwaki.com

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1.5M
Revenue
Dec 25
316K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Niwaki imports and sells Great Stuff from Japan. We source fine garden tools, kitchen knives and woodworking tools direct from manufacturers...

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niwaki.com's monthly revenueOVER TIME
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Over the past three months, niwaki.com revenue has experienced growth of 96%, compared to the preceding three months.

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niwaki.com revenue growth for last six months
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OVERVIEW
In December 2025, niwaki.com, operating in the home and garden industry, achieved online sales revenue of $1,543,199, significantly above the median of $114,229, though still trailing the top competitor, homedepot.com, which reported $1,505,674,874. The site's conversion rate ranged from 1.00% to 1.50%, below the industry high of 3.32%, while its average order value (AOV) was $400-425, lower than the optimal $667 but above the minimum of $88. niwaki.com recorded 316,023 sessions, far exceeding the median of 33,723 but dwarfed by homedepot.com's impressive 141,891,489 sessions.
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niwaki.com competitors

In December 2025, niwaki.com outperformed its competitors in terms of revenue, with a total of $1,543,199. henchman.co.uk lagged behind with $62,551, while japaneseknifecompany.com had a revenue of $1,219,009, and workshopheaven.com generated $178,408. In the number of transactions, niwaki.com had 3,746, while henchman.co.uk had 153, japaneseknifecompany.com had 5,375, and workshopheaven.com had 2,327. niwaki.com also led in sessions with 316,023, compared to henchman.co.uk with 16,944, japaneseknifecompany.com with 235,734, and workshopheaven.com with 167,134. The average order value (AOV) for niwaki.com fell in the range of $400-425, the same as henchman.co.uk and workshopheaven.com. However, japaneseknifecompany.com had a lower AOV range of $225-250. When it comes to conversion rates, niwaki.com fell within the range of 1.00-1.50%, which was also seen in henchman.co.uk and workshopheaven.com. japaneseknifecompany.com had the highest conversion rate range of 2.00-2.50%.

henchman.co.uk screenshot
#1 henchman.co.uk
62.6K
Revenue
16.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
japaneseknifecompany.com screenshot
#2 japaneseknifecompany.com
1.2M
Revenue
235.7K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
workshopheaven.com screenshot
#3 workshopheaven.com
178.4K
Revenue
167.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
niwaki.com vs top market performers
niwaki.com
top retailers
conversion rate vs average order value for niwaki.com and its competitors
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Revenue share by device at niwaki.com

In December large majority of sales on niwaki.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on niwaki.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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niwaki.com channels

Identify top traffic channels that drive growth for niwaki.comand discover how performance of traffic channels has changed over time.

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niwaki.com Google Ads spend

Evaluate niwaki.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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niwaki.com devices

Review niwaki.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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niwaki.com top markets

Explore niwaki.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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niwaki.com country & global rank

Assess the ranking of niwaki.com among other retailers within its primary country and worldwide.

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